feat: 5 fixes — dead site scoring, Kit Digital precision, social icons, GMB detection, social/GMB weighting

1. scorer: dead sites capped at 5 (was scoring HOT from SSL/CMS signals)
2. Kit Digital: require explicit kit-digital/agente-digitalizador signals;
   generic EU logo patterns (fondos-europeos, logo-ue, cofinanciado) removed.
   Gemini kit_digital_confirmed now overwrites heuristic in DB.
3. Browse table: social links replaced with compact coloured icon badges
   (fb/ig/in/x/tt/yt) linked to the profile URLs
4. site_analyzer: added has_gmb / gmb_url detection (Maps embed, Place links,
   LocalBusiness schema); fed to Gemini prompt
5. scorer: +5 no-social, +3 reachable contact; Gemini prompt includes GMB and
   social media management as sellable services; modal shows GMB/social status

Co-Authored-By: Claude Sonnet 4.6 <noreply@anthropic.com>

app/scorer.py

@@ -1,15 +1,16 @@
 import os
+import json
 import aiosqlite
 from app.db import SQLITE_PATH
 
 KNOWN_CMS = {"wordpress", "joomla", "drupal", "wix", "squarespace", "shopify", "prestashop", "magento", "typo3", "opencart"}
-TARGET_COUNTRIES = set(os.getenv("TARGET_COUNTRIES", "ES,GB,DE,FR").split(","))
+TARGET_COUNTRIES = set(os.getenv("TARGET_COUNTRIES", "ES,GB,DE,FR,RO,PT,AD,IT").split(","))
 
 LOCAL_BIZ_KEYWORDS = {
     "restaurant", "cafe", "shop", "store", "salon", "plumber", "electrician",
     "dentist", "clinic", "garage", "hotel", "bakery", "bar", "gym", "spa",
-    "fontanero", "electricista", "dentista", "clínica", "taller", "hotel",
-    "panadería", "peluquería", "tienda",
+    "fontanero", "electricista", "dentista", "clínica", "taller",
+    "panadería", "peluquería", "tienda", "abogado", "gestor", "inmobili",
 }
 
 
@@ -21,29 +22,53 @@ def local_biz_keywords(title: str | None) -> bool:
 
 
 def score(domain_row: dict) -> int:
-    s = 0
-    if domain_row.get("is_live"):
-        s += 20
+    # Dead sites are unreachable — cap at 5 regardless of other signals
+    if not domain_row.get("is_live") and not domain_row.get("reachable"):
+        return 5
+
+    s = 20  # Live site base
+
     ssl_days = domain_row.get("ssl_expiry_days")
     if ssl_days is not None and ssl_days < 30:
-        s += 15
+        s += 15  # SSL expiring / expired — urgent upsell
     if not domain_row.get("ssl_valid"):
-        s += 15
+        s += 15  # No valid SSL
+
     cms = (domain_row.get("cms") or "").lower()
     if cms in KNOWN_CMS:
-        s += 15
+        s += 15  # Known CMS — maintenance / migration opportunity
+
     if not domain_row.get("has_mx"):
-        s += 10
+        s += 10  # No email = needs professional email setup
+
     if domain_row.get("ip_country") in TARGET_COUNTRIES:
         s += 10
+
     server = (domain_row.get("server") or "").lower()
     if "shared" in server:
-        s += 10
+        s += 5
+
     if local_biz_keywords(domain_row.get("page_title")):
         s += 5
-    # Kit Digital: proven buyer of IT services
+
+    # Kit Digital: proven buyer of IT services (Gemini-confirmed takes precedence)
     if domain_row.get("kit_digital"):
         s += 20
+
+    # Social media / GMB presence signals
+    try:
+        ci = json.loads(domain_row.get("contact_info") or "{}")
+        has_social = bool(ci.get("social"))
+        has_contact = bool(ci.get("emails") or ci.get("phones") or ci.get("whatsapp"))
+    except Exception:
+        has_social = False
+        has_contact = False
+
+    if not has_social:
+        s += 5   # No social = opportunity to build presence
+    if has_contact:
+        s += 3   # Reachable lead — we can actually pitch them
+
     return min(s, 100)