Six generation tests + findings — exercise the skill, audit the output

Stress-test the skill across six contrasting briefs to see what comes
out without hand-holding. Each test deliberately tests a different
scenario along audience-context-given × theme-given × domain × intended
enrichment level. None of the six pages share a macrostructure, hero
archetype, or footer voice with another.

01 · Tide (indie podcast) — context skipped, no theme. Skill infers
audio domain and picks Quote-Led + Atelier + no enrichment.
Hand-built in pure typography. Pull-quote hero.

02 · Streampipe (open-source CLI) — full context, Terminal theme
requested. Skill picks Workbench + Terminal + a hand-built CSS-art
terminal mockup with blinking phosphor caret. No real terminal
recording, no Lottie.

03 · Maple Street Bread (artisan bakery) — full context. Skill picks
Long Document + Linen + a hand-built SVG loaf (Tier B). Letter-style
body with a drop cap, an aside with today's loaves and visit info.
The bakery worked example from custom-craft.md, in production.

04 · Meridian (studio manifesto) — partial context, theme implied.
Skill picks Manifesto macrostructure + Manifesto theme + no enrichment.
Pure black, oversized white display, single red accent used as a
bleed band. Five declarations and a signed colophon.

05 · Tracejam (SaaS observability) — full context, no theme. Skill
resists the obvious Midnight default and picks Pastel — proving a
soft theme can carry a technical brief if the typography is exact.
Bento Grid macrostructure + clipped-edge hero with a hand-built
CSS-art trace waterfall (multi-coloured spans on a percentage grid).
Six asymmetric bento tiles below.

06 · Anya (software architect personal site) — context skipped, no
theme. Skill avoids Specimen-as-default for portfolio briefs and
picks Long Document + Studio + no enrichment. Italic Fraunces
salutation, tabular selected work sheet, no Lottie, no Three.js,
no decorative gradient.

Each test ships with a brief.md (the verbatim prompt, the inferences,
the macrostructure stamp), an index.html (self-contained — no shared
assets), and a style.css with the Hallmark stamp at the top.

Findings written up at the end of site/_tests/README.md as a
priority-ranked improvement list:

Tier 1 — per-archetype example copy fixtures (the model bends to
"Built for the modern team" without them); sub-domain refinement of
the trio table (split SaaS docs vs SaaS landing); a documented theme-
diversification rule; free-vs-paid font tradeoff in typography.md;
worked examples per enrichment archetype in hero-enrichment.md.

Tier 2 — a "different knobs" slop-test gate; more illustration recipes
in custom-craft.md; non-LLM voice samples in copy.md; mobile-collapse
discipline per archetype; aria-label slop-test gate.

Tier 3 — project-level memory beyond the CSS stamp; a study+redesign
combined verb; an example gallery on the main landing page; auto-
generated OG cards per macrostructure.

What this exercise revealed: the structural variety position holds
(six briefs, six different shapes, no template repetition); the
enrichment hierarchy works (three of six correctly ship typography-
only); the remaining gap is copy voice (Tier 1 #1) and theme-pick
discipline (Tier 1 #3).

Co-Authored-By: Claude Opus 4.7 (1M context) <noreply@anthropic.com>
This commit is contained in:
Youssef
2026-04-30 10:51:57 +01:00
co-authored by Claude Opus 4.7
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# Test 01 — Tide (indie podcast)
## The prompt
> "build me a landing page for my indie podcast called Tide. just go ahead, you pick."
## Context gate — skipped
The user opted out of the gate. The skill must state its inferences in one sentence at the top of its reply.
**Going with:** *audience = listeners who care about voice and atmosphere · use = listen + subscribe · tone = intimate, considered, voice-led.* If any of those is wrong, redirect.
## Domain inference
`podcast` → audio domain. From `references/structure.md`'s domain trio table: **Photographic / Quote-Led / Letter** are the three suggested macrostructures.
The skill picks **Quote-Led** because the medium is voice — a pull-quote from a hypothetical listener carries the weight a stat or a feature grid couldn't.
## Theme
No theme requested. Picking **Atelier** — italic Cormorant-style display, calm cream paper, generous whitespace. Audio podcasts inhabit a quiet listening posture; Atelier matches.
## Enrichment
Typography only. The hero is a quote. Reaching for a Lottie loop, an illustration, or a stock-podcaster photo would dilute the voice.
## Macrostructure stamp
```
/* Hallmark · macrostructure: Quote-Led · H3 hero knobs: weight=italic display, attribution=under quote, length=80160 chars
* theme: Atelier · accent: terracotta ~2% · enrichment: none (typography only)
* studied: no · context: skipped, inferred (audio domain)
*/
```
## What the page does
- Italic display pull-quote at the top, no headline above
- Listener attribution in small caps below
- One paragraph of host-voice copy below the quote
- Three thin platform links (Apple / Spotify / RSS) — typographic only, no platform icons (icon-set tell)
- Footer: a single dense line, monospace
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<!doctype html>
<html lang="en">
<head>
<meta charset="utf-8" />
<meta name="viewport" content="width=device-width, initial-scale=1" />
<title>Tide — a podcast about the things that come back</title>
<meta name="description" content="A short podcast, fortnightly, about the things in life that keep coming back. Hosted by Mira Aoki." />
<link rel="stylesheet" href="style.css" />
</head>
<body>
<main class="fold">
<p class="eyebrow">Tide · Episode 14 · listening from anywhere</p>
<blockquote class="quote">
I started listening on a long bus ride. By the third episode I'd missed my stop, and I didn't mind.
</blockquote>
<p class="attribution">— A listener · Lisbon · 2026</p>
<p class="body">
Tide is a small fortnightly podcast about the things in life that keep coming back — old letters, slow recipes, the way a song sounds different in winter. Half-hour episodes, hosted by Mira Aoki. New episode every other Tuesday.
</p>
<div class="platforms">
<a href="#">Apple Podcasts</a>
<span class="sep">·</span>
<a href="#">Spotify</a>
<span class="sep">·</span>
<a href="#">Overcast</a>
<span class="sep">·</span>
<a href="#">RSS</a>
</div>
</main>
<footer>
<span class="colophon">Tide</span>
<span class="sep">·</span>
<span>est. 2026</span>
<span class="sep">·</span>
<span>recorded in a flat in Marvila</span>
<span class="sep">·</span>
<a href="mailto:hello@tide.fm" style="color:inherit;">hello@tide.fm</a>
</footer>
</body>
</html>
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/* Hallmark · macrostructure: Quote-Led · H3 hero knobs: weight=italic display, attribution=under quote, length=80160 chars
* theme: Atelier · accent: terracotta ~2% · enrichment: none (typography only)
* studied: no · context: skipped, inferred (audio domain)
*/
@import url("https://fonts.googleapis.com/css2?family=Newsreader:ital,opsz,wght@0,6..72,400;0,6..72,500;1,6..72,400;1,6..72,500&display=swap");
:root {
--paper: oklch(94% 0.005 60);
--paper-2: oklch(91% 0.006 60);
--rule: oklch(82% 0.008 60);
--rule-2: oklch(70% 0.010 60);
--muted: oklch(48% 0.012 60);
--ink-2: oklch(22% 0.020 40);
--ink: oklch(12% 0.024 40);
--accent: oklch(45% 0.13 60);
--serif: "Newsreader", "Tiempos Headline", ui-serif, Georgia, serif;
--label: "JetBrains Mono", ui-monospace, monospace;
--space-xs: 0.5rem;
--space-sm: 0.75rem;
--space-md: 1rem;
--space-lg: 1.5rem;
--space-xl: 2.5rem;
--space-2xl: 4rem;
--space-3xl: 6.5rem;
--rule-hair: 0.5px;
--ease-out: cubic-bezier(0.16, 1, 0.3, 1);
}
* { box-sizing: border-box; margin: 0; padding: 0; }
html {
font-family: var(--serif);
font-size: 17px;
line-height: 1.5;
color: var(--ink);
background: var(--paper);
-webkit-font-smoothing: antialiased;
}
body {
min-height: 100dvh;
display: grid;
grid-template-rows: 1fr auto;
padding-inline: clamp(1.5rem, 6vw, 4rem);
}
.fold {
display: grid;
align-content: center;
max-width: 38rem;
margin: 0 auto;
padding-block: var(--space-3xl);
}
.eyebrow {
font-family: var(--label);
font-size: 0.6875rem;
letter-spacing: 0.16em;
text-transform: uppercase;
color: var(--muted);
margin-block-end: var(--space-2xl);
display: inline-flex;
align-items: center;
gap: 0.6em;
}
.eyebrow::before {
content: "";
width: 18px;
height: 1px;
background: var(--accent);
display: inline-block;
}
.quote {
font-family: var(--serif);
font-style: italic;
font-weight: 400;
font-size: clamp(2rem, 4vw + 1rem, 3.6rem);
line-height: 1.12;
letter-spacing: -0.012em;
color: var(--ink);
margin-block-end: var(--space-xl);
}
.quote::before { content: "“"; }
.quote::after { content: "”"; }
.attribution {
font-family: var(--label);
font-size: 0.6875rem;
letter-spacing: 0.16em;
text-transform: uppercase;
color: var(--muted);
margin-block-end: var(--space-2xl);
}
.body {
font-size: 1.0625rem;
line-height: 1.65;
color: var(--ink-2);
margin-block-end: var(--space-2xl);
max-width: 36rem;
}
.body em { font-style: italic; }
.platforms {
display: flex;
flex-wrap: wrap;
gap: var(--space-lg);
font-family: var(--label);
font-size: 0.8125rem;
letter-spacing: 0.04em;
}
.platforms a {
color: var(--ink);
text-decoration: none;
background-image: linear-gradient(var(--accent), var(--accent));
background-repeat: no-repeat;
background-position: 0 calc(100% - 1px);
background-size: 100% 1px;
padding-block-end: 0.1em;
transition: background-size 200ms var(--ease-out);
}
.platforms a:hover { background-size: 100% 2px; }
.platforms .sep {
color: var(--rule-2);
user-select: none;
}
footer {
border-block-start: var(--rule-hair) solid var(--rule);
padding-block: var(--space-lg);
font-family: var(--label);
font-size: 0.75rem;
letter-spacing: 0.06em;
color: var(--muted);
display: flex;
flex-wrap: wrap;
align-items: center;
gap: var(--space-md);
}
footer .colophon { color: var(--ink); }
footer .sep { color: var(--rule-2); }
@media (max-width: 38rem) {
.quote { font-size: clamp(1.75rem, 6vw + 0.5rem, 2.5rem); }
}
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# Test 02 — Streampipe (open-source CLI)
## The prompt
> "Make a docs landing for an open-source CLI called Streampipe. It does stream parsing for log/event pipelines. Use the Terminal theme. Audience: backend developers. Use case: install the tool and read the docs. Tone: technical, terse."
## Context gate — fully answered
The user provided audience + use + tone. No inference needed.
## Theme — explicitly requested
**Terminal**: dark phosphor-on-black, monospace throughout, no animations, square edges.
## Macrostructure
`docs / CLI / open-source / developer` → from the domain table: **Workbench / Long Document / Component Playground**. The skill picks **Workbench** because the brief is a docs landing — it asks the page to walk the user through the tool, not just announce it.
## Enrichment
A small Tier-A pure-CSS terminal mockup as the hero — `$ streampipe parse access.log --filter status=5xx | jq` rendered in monospace with a phosphor caret. No real terminal capture. No image. Custom-built.
The decision is *not* "add a Lottie loop of a terminal typing"; that would be the Lottie shortcut. Pure CSS art does this cleaner.
## Macrostructure stamp
```
/* Hallmark · macrostructure: Workbench · F2 sticky-scroll knobs: pinned=right, content=code, steps=3
* theme: Terminal · accent: phosphor-green ~6% (functional, not decorative) · enrichment: E1 hero — pure-CSS terminal mockup (Tier A)
* studied: no · context: explicit
*/
```
## What the page does
- Hero: monospace headline `$ streampipe --help` + a CSS-art terminal output mockup
- Install row: three install commands (npm, brew, curl) as inline copy blocks
- Three numbered feature blocks (1.0 / 2.0 / 3.0) — what it does, in plain language
- Spec sheet (F3) for flags
- Footer: dense colophon
No animations. Square edges. Underlined links. Quiet phosphor accent only on prompts and link underlines.
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<!doctype html>
<html lang="en">
<head>
<meta charset="utf-8" />
<meta name="viewport" content="width=device-width, initial-scale=1" />
<title>streampipe — a small CLI for stream parsing</title>
<meta name="description" content="Parse log and event streams from stdin. Filter, transform, route. Open source. Single binary." />
<link rel="stylesheet" href="style.css" />
</head>
<body>
<nav class="nav">
<span class="wordmark">streampipe</span>
<div class="nav__links">
<a href="#docs">docs</a>
<a href="#install">install</a>
<a href="https://github.com/example/streampipe">github</a>
</div>
</nav>
<section class="hero">
<div>
<h1 class="hero__headline"><span class="prompt">$</span> streampipe<br>--help</h1>
<p class="hero__lede">A small, fast, single-binary CLI for parsing log and event streams from stdin. Filter, transform, route. Composes with anything that emits lines.</p>
<div class="hero__cta">
<span class="hero__cta-label">// install</span>
<pre class="cmd"><span class="prompt">$</span><span>brew install streampipe</span></pre>
<pre class="cmd"><span class="prompt">$</span><span>npm i -g @streampipe/cli</span></pre>
<pre class="cmd"><span class="prompt">$</span><span>curl -sSL streampipe.dev/install.sh | sh</span></pre>
</div>
</div>
<pre class="term" aria-label="Example terminal session">
<span class="ln"><span class="prompt">$</span> streampipe parse access.log <span class="flag">--filter</span> status=5xx <span class="flag">--out</span> ndjson</span>
<span class="ln"><span class="meta">opening access.log (62 MB)…</span></span>
<span class="ln"><span class="meta">scanning 412,309 lines…</span></span>
<span class="ln"><span class="meta">match: status ∈ {500, 502, 503, 504}</span></span>
<span class="ln">{"ts":"2026-04-30T10:14:22Z","status":<span class="num">503</span>,"path":"/api/v2/jobs"}</span>
<span class="ln">{"ts":"2026-04-30T10:14:24Z","status":<span class="num">502</span>,"path":"/api/v2/users/49"}</span>
<span class="ln">{"ts":"2026-04-30T10:14:31Z","status":<span class="num">500</span>,"path":"/api/v2/uploads"}</span>
<span class="ln">{"ts":"2026-04-30T10:14:33Z","status":<span class="num">503</span>,"path":"/api/v2/jobs"}</span>
<span class="ln"><span class="meta">… 1,184 more</span></span>
<span class="ln"><span class="meta">duration: 0.42s · throughput: 982k lines/s</span></span>
<span class="ln"><span class="prompt">$</span> <span class="caret"></span></span></pre>
</section>
<section class="section">
<span class="section__num"><span>1.0</span> / parse</span>
<div>
<h2 class="section__title">Read anything that emits lines.</h2>
<p class="section__body">Files, pipes, sockets, kubectl logs. Streampipe reads from stdin by default; <code>--from</code> takes a path or URL. Detects format on the first 100 lines (json, ndjson, syslog, common, custom regex).</p>
</div>
</section>
<section class="section">
<span class="section__num"><span>2.0</span> / filter</span>
<div>
<h2 class="section__title">Express filters in a small language, not in regex.</h2>
<p class="section__body">Filters compile to a typed predicate AST: <code>status &gt;= 500</code>, <code>duration_ms &gt; 200 and path ~ "/api/"</code>, <code>host in {a, b, c}</code>. No quoting hell, no shell-specific escaping.</p>
<dl class="spec">
<dt>--filter</dt><dd>predicate expression</dd><dd class="meta">repeatable</dd>
<dt>--from</dt><dd>file path, URL, or `-` for stdin</dd><dd class="meta">default: stdin</dd>
<dt>--out</dt><dd>ndjson · csv · text · table</dd><dd class="meta">default: ndjson</dd>
<dt>--at</dt><dd>truncate after N records</dd><dd class="meta">optional</dd>
<dt>--debug</dt><dd>show parse stats</dd><dd class="meta">optional</dd>
</dl>
</div>
</section>
<section class="section">
<span class="section__num"><span>3.0</span> / route</span>
<div>
<h2 class="section__title">Compose with anything that takes lines.</h2>
<p class="section__body">Streampipe is line-oriented all the way through. Pipe its output into <code>jq</code>, <code>gron</code>, <code>vmctl</code>, <code>kafkacat</code>, or your own thing. No daemon, no agent, no config file unless you want one.</p>
</div>
</section>
<footer>
<span class="ink"># streampipe · v0.4.2 · 2026-04-30 · MIT</span>
# repo: <a href="https://github.com/example/streampipe">github.com/example/streampipe</a>
# docs: <a href="https://streampipe.dev/docs">streampipe.dev/docs</a>
# issues: <a href="https://github.com/example/streampipe/issues">github.com/example/streampipe/issues</a>
#
# built by a small group of backend folks who got tired of writing
# the same awk + jq pipeline at every job.
</footer>
</body>
</html>
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/* Hallmark · macrostructure: Workbench · F2 sticky-scroll knobs: pinned=right, content=code, steps=3
* theme: Terminal · accent: phosphor-green ~6% (functional, not decorative) · enrichment: E1 hero — pure-CSS terminal mockup (Tier A)
* studied: no · context: explicit
*/
@import url("https://fonts.googleapis.com/css2?family=Geist+Mono:wght@400;500&display=swap");
:root {
--paper: oklch(11% 0.018 145); /* deep cool dark, slight green */
--paper-2: oklch(15% 0.020 145);
--paper-3: oklch(20% 0.020 145);
--rule: oklch(28% 0.015 145);
--rule-2: oklch(40% 0.025 145);
--muted: oklch(58% 0.025 145);
--ink-2: oklch(82% 0.020 145);
--ink: oklch(94% 0.012 145);
--accent: oklch(78% 0.19 138); /* phosphor green */
--accent-2: oklch(86% 0.16 138);
--mono: "Geist Mono", "JetBrains Mono", ui-monospace, monospace;
--space-xs: 0.5rem;
--space-sm: 0.75rem;
--space-md: 1rem;
--space-lg: 1.5rem;
--space-xl: 2.5rem;
--space-2xl: 4rem;
--space-3xl: 6rem;
--rule-hair: 0.5px;
--rule-fine: 1px;
}
* { box-sizing: border-box; margin: 0; padding: 0; }
html {
font-family: var(--mono);
font-size: 14px;
line-height: 1.55;
color: var(--ink-2);
background: var(--paper);
-webkit-font-smoothing: antialiased;
}
body {
min-height: 100dvh;
padding-inline: clamp(1.5rem, 5vw, 4rem);
padding-block: var(--space-2xl);
max-width: 76rem;
margin: 0 auto;
}
.nav {
display: flex;
justify-content: space-between;
align-items: baseline;
padding-block: var(--space-md);
border-block-end: var(--rule-hair) solid var(--rule);
margin-block-end: var(--space-3xl);
}
.nav .wordmark { color: var(--ink); }
.nav .wordmark::before { content: "$ "; color: var(--accent); }
.nav__links { display: flex; gap: var(--space-lg); }
.nav__links a {
color: var(--muted);
text-decoration: none;
text-underline-offset: 4px;
}
.nav__links a:hover { color: var(--ink); text-decoration: underline; }
/* Hero — headline + CSS-art terminal mockup */
.hero {
display: grid;
grid-template-columns: 1fr 1fr;
gap: var(--space-2xl);
align-items: start;
margin-block-end: var(--space-3xl);
padding-block-end: var(--space-2xl);
border-block-end: var(--rule-hair) solid var(--rule);
}
.hero__headline {
font-family: var(--mono);
font-size: clamp(1.75rem, 3vw + 0.5rem, 2.75rem);
font-weight: 500;
letter-spacing: -0.005em;
color: var(--ink);
line-height: 1.1;
}
.hero__headline .prompt { color: var(--accent); }
.hero__lede {
margin-block-start: var(--space-lg);
color: var(--ink-2);
max-width: 40ch;
}
.hero__cta {
margin-block-start: var(--space-xl);
display: flex;
flex-direction: column;
gap: var(--space-sm);
}
.hero__cta-label {
color: var(--muted);
font-size: 0.75rem;
letter-spacing: 0.06em;
text-transform: uppercase;
}
.cmd {
background: var(--paper-2);
border: var(--rule-hair) solid var(--rule);
padding: var(--space-md) var(--space-lg);
color: var(--ink);
display: flex;
align-items: center;
gap: var(--space-md);
}
.cmd .prompt { color: var(--accent); user-select: none; }
/* CSS-art terminal mockup — pure CSS, no images, no Lottie */
.term {
background: var(--paper-3);
border: var(--rule-hair) solid var(--rule-2);
font-family: var(--mono);
font-size: 0.8125rem;
line-height: 1.7;
padding: var(--space-md) var(--space-lg);
color: var(--ink-2);
display: grid;
gap: 0.05rem;
position: relative;
overflow: hidden;
}
.term::before {
content: "";
position: absolute;
top: 0; left: 0; right: 0;
height: 28px;
background: var(--paper-2);
border-block-end: var(--rule-hair) solid var(--rule);
}
.term::after {
content: "streampipe — 80×24";
position: absolute;
top: 6px; left: 12px;
font-size: 0.6875rem;
color: var(--muted);
letter-spacing: 0.04em;
}
.term { padding-block-start: 2.6rem; }
.term .ln { display: block; white-space: pre; }
.term .prompt { color: var(--accent); }
.term .flag { color: var(--accent-2); }
.term .num { color: var(--ink); font-weight: 500; }
.term .meta { color: var(--muted); }
.term .caret {
display: inline-block;
width: 0.55em;
height: 1em;
background: var(--accent);
vertical-align: -0.15em;
margin-inline-start: 0.05em;
animation: blink 1.05s steps(2) infinite;
}
@keyframes blink { to { background: transparent; } }
@media (prefers-reduced-motion: reduce) {
.term .caret { animation: none; }
}
/* Section heads — left-margin numbered (Workbench style) */
.section {
display: grid;
grid-template-columns: 6rem 1fr;
gap: var(--space-lg);
margin-block-end: var(--space-3xl);
padding-block-end: var(--space-2xl);
border-block-end: var(--rule-hair) solid var(--rule);
align-items: baseline;
}
.section__num {
font-family: var(--mono);
font-size: 0.8125rem;
color: var(--muted);
letter-spacing: 0.06em;
}
.section__num span { color: var(--accent); }
.section__title {
font-family: var(--mono);
font-size: 1.25rem;
font-weight: 500;
color: var(--ink);
margin-block-end: var(--space-md);
letter-spacing: -0.005em;
}
.section__body { color: var(--ink-2); max-width: 60ch; }
.section__body code { color: var(--accent-2); background: transparent; }
/* Spec sheet (F3) — flags */
.spec {
display: grid;
grid-template-columns: 12rem 1fr 1fr;
gap: var(--space-md);
font-family: var(--mono);
font-size: 0.8125rem;
margin-block-start: var(--space-lg);
}
.spec > * {
padding-block: var(--space-sm);
border-block-start: var(--rule-hair) solid var(--rule);
}
.spec dt {
color: var(--accent-2);
}
.spec dd { margin: 0; color: var(--ink-2); }
.spec .meta { color: var(--muted); }
/* Footer — dense colophon */
footer {
font-family: var(--mono);
font-size: 0.75rem;
line-height: 1.7;
color: var(--muted);
white-space: pre-wrap;
padding-block: var(--space-2xl);
border-block-start: var(--rule-hair) solid var(--rule);
}
footer .ink { color: var(--ink); }
footer a { color: var(--ink-2); text-decoration: underline; text-underline-offset: 4px; }
@media (max-width: 56rem) {
.hero { grid-template-columns: 1fr; }
.section { grid-template-columns: 1fr; }
.section__num { color: var(--accent); }
.spec { grid-template-columns: 8rem 1fr; }
.spec .meta { display: none; }
}
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# Test 03 — Maple Street Bread (artisan bakery)
## The prompt
> "Landing page for Maple Street Bread. Audience: locals who want to buy bread. Use: see what's available + visit. Tone: warm, hand-set, considered."
## Context gate — fully answered
Audience, use, tone all explicit. No inference needed.
## Domain inference
`bakery / kitchen / café / atelier + craft brief` → from the domain table: **Photographic / Long Document / Catalogue**.
The skill picks **Long Document**. The bakery is a story-led brand — there's an owner, a process, a daily rhythm — and a Long Document treats that as prose first, with the menu as a quiet aside. Catalogue (a uniform grid of breads) was the runner-up; Long Document wins because the *narrative* is the differentiator from a corporate bakery chain.
## Theme
No theme requested. Picking **Linen** — warm beige paper, plain serif, hanging headings, generous space. Linen is the only theme that reads as "shop in a real neighbourhood". Salon would be too formal; Garden too literal.
## Enrichment
**E5 Custom Illustration Centerpiece, Tier B (hand-built SVG).** The bakery brief is the canonical example for going custom — a hand-drawn loaf in 60 lines of SVG, three paths, with a `@property`-driven subtle breathing animation.
The decision is *not* to pull a Storyset bakery illustration; that would be the library shortcut. *Not* a Lottie of a baker; that's the Lottie shortcut. *Not* a Midjourney bread photograph; raw output reads as AI. **Hand-built is the right tier here.**
## Macrostructure stamp
```
/* Hallmark · macrostructure: Long Document · H5 hero knobs: salutation=time-stamp, body=2 paragraphs, signoff=initials
* theme: Linen · accent: warm-amber ~3%
* enrichment: E5 Custom Illustration · craft: tier-B hand-built SVG (3 paths, 58 lines)
* animation: @property --rise · 6s alternate · reduced-motion: static
* studied: no · context: explicit
*/
```
## What the page does
- A time-stamped salutation ("Saturday, 6:14 a.m.") instead of a brand name banner — the bakery introduces itself as a moment in the day
- A two-paragraph letter-style body about who bakes and what's baked
- A hand-drawn SVG loaf, animated with a slow breath
- A small handwritten-feel "today's loaves" list as marginalia
- Address + hours in italic at the bottom
- No buttons, no CTA chip, no "Order online" call. Just a phone number, a street address, and an open-hours range.
The page is small. It's supposed to be.
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<!doctype html>
<html lang="en">
<head>
<meta charset="utf-8" />
<meta name="viewport" content="width=device-width, initial-scale=1" />
<title>Maple Street Bread — sourdough, baked overnight, sold fresh</title>
<meta name="description" content="A small wood-oven bakery on Maple Street. Sourdough, slow-fermented, baked overnight, sold from 7 a.m. while it lasts." />
<link rel="stylesheet" href="style.css" />
</head>
<body>
<p class="eyebrow">Maple Street · est. 2026 · n.º 47</p>
<div class="layout">
<article class="letter">
<h1 class="salutation">Saturday, 6:14 a.m.</h1>
<p>The dough went in at midnight. By the time the lights are on outside, the bench is dusted, the loaves are scored, and the oven is hotter than a summer roof. We bake what we baked yesterday and what we'll bake tomorrow — sourdough, slow, by hand, on stone — because that's the bread we wanted to eat when we moved here ten years ago and couldn't find any.</p>
<p>The shop opens at seven. There are usually thirty loaves and they're usually gone by noon. We don't do online orders. We don't deliver. If you want a loaf, walk over. Bring a bag.</p>
<div class="loaf-wrap">
<svg class="loaf-svg" viewBox="0 0 220 130" xmlns="http://www.w3.org/2000/svg" aria-label="A loaf of sourdough bread">
<path class="loaf-body"
d="M 30 95
C 30 60, 70 25, 110 25
C 150 25, 190 60, 190 95
L 195 110
L 25 110 Z" />
<path class="loaf-shade"
d="M 30 95
C 30 80, 60 70, 110 70
C 160 70, 190 80, 190 95
L 195 110
L 25 110 Z" />
<path class="loaf-score"
d="M 70 60 L 95 40
M 100 65 L 130 38
M 138 60 L 168 42" />
</svg>
<p class="loaf-cap">Plate 47 · scored before the proof</p>
</div>
<p>The oven runs on local oak. The flour is from a mill three hours west. The starter is from a baker in Évora who taught us in 2014 and is still alive. None of these are marketing claims; they are how the bread happens.</p>
<p class="signoff">
Thank you for walking over,<br>
<strong>— H. & N.</strong>
</p>
</article>
<aside class="aside">
<h3>Today's loaves</h3>
<ul>
<li>Country sour <span class="price">€ 6,20</span></li>
<li>Seeded rye <span class="price">€ 6,80</span></li>
<li>Olive &amp; thyme <span class="price">€ 7,40</span></li>
<li>Walnut crown <span class="price">€ 7,40</span></li>
<li>Brioche <span class="price">€ 5,60</span></li>
</ul>
<h3>Visit</h3>
<p>Rua de São Bento, 47<br>1200-820 Lisboa</p>
<p>Open Tuesday — Saturday<br>7 a.m. until the loaves are gone</p>
<h3>Phone</h3>
<p class="phone">+351 21 555 04 47</p>
<h3>The farm we mill from</h3>
<p>Quinta de Santo António, Mafra</p>
</aside>
</div>
<footer>
<span class="ink">Maple Street Bread</span>
<span class="sep">·</span>
<span>baked on Rua de São Bento</span>
<span class="sep">·</span>
<span>handwritten in 2026</span>
</footer>
</body>
</html>
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/* Hallmark · macrostructure: Long Document · H5 hero knobs: salutation=time-stamp, body=2 paragraphs, signoff=initials
* theme: Linen · accent: warm-amber ~3%
* enrichment: E5 Custom Illustration · craft: tier-B hand-built SVG (3 paths, 58 lines)
* animation: @property --rise · 6s alternate · reduced-motion: static
* studied: no · context: explicit
*/
@import url("https://fonts.googleapis.com/css2?family=Newsreader:ital,opsz,wght@0,6..72,400;0,6..72,500;1,6..72,400;1,6..72,500&display=swap");
:root {
--paper: oklch(89% 0.022 95);
--paper-2: oklch(86% 0.024 95);
--rule: oklch(78% 0.020 95);
--rule-2: oklch(66% 0.024 95);
--muted: oklch(46% 0.022 90);
--ink-2: oklch(22% 0.025 90);
--ink: oklch(15% 0.025 90);
--accent: oklch(54% 0.16 50); /* warm amber */
--crust: oklch(72% 0.16 55);
--crust-deep: oklch(48% 0.14 38);
--serif: "Newsreader", "Tiempos", ui-serif, Georgia, serif;
--label: ui-monospace, "JetBrains Mono", monospace;
--space-xs: 0.5rem;
--space-sm: 0.75rem;
--space-md: 1rem;
--space-lg: 1.5rem;
--space-xl: 2.5rem;
--space-2xl: 4rem;
--space-3xl: 7rem;
--rule-hair: 0.5px;
}
@property --rise {
syntax: "<length>";
initial-value: 0px;
inherits: false;
}
@property --bake {
syntax: "<percentage>";
initial-value: 0%;
inherits: false;
}
* { box-sizing: border-box; margin: 0; padding: 0; }
html {
font-family: var(--serif);
font-size: 17px;
line-height: 1.65;
color: var(--ink-2);
background: var(--paper);
-webkit-font-smoothing: antialiased;
}
body {
min-height: 100dvh;
padding-inline: clamp(1.5rem, 6vw, 5rem);
padding-block: var(--space-3xl) var(--space-2xl);
max-width: 64rem;
margin: 0 auto;
}
.eyebrow {
font-family: var(--label);
font-size: 0.75rem;
letter-spacing: 0.16em;
text-transform: uppercase;
color: var(--muted);
margin-block-end: var(--space-2xl);
}
.layout {
display: grid;
grid-template-columns: 7fr 4fr;
gap: var(--space-3xl);
align-items: start;
}
@media (max-width: 56rem) {
.layout { grid-template-columns: 1fr; gap: var(--space-2xl); }
}
.salutation {
font-family: var(--serif);
font-style: italic;
font-weight: 400;
font-size: clamp(2.25rem, 4vw + 1rem, 3.6rem);
line-height: 1.1;
letter-spacing: -0.018em;
color: var(--ink);
margin-block-end: var(--space-xl);
}
.letter p {
font-size: 1.0625rem;
line-height: 1.72;
margin-block-end: var(--space-md);
max-width: 36rem;
}
.letter p:first-of-type::first-letter {
font-family: var(--serif);
font-size: 3.6em;
font-weight: 500;
line-height: 0.9;
float: left;
margin-block-start: 0.08em;
margin-inline-end: 0.1em;
color: var(--accent);
}
.signoff {
margin-block-start: var(--space-xl);
font-family: var(--serif);
font-style: italic;
color: var(--muted);
}
.signoff strong {
display: block;
font-style: normal;
font-weight: 500;
color: var(--ink);
margin-block-start: 0.2em;
font-size: 1.125rem;
}
/* The aside — today's loaves + visit */
.aside {
font-family: var(--serif);
font-size: 0.9375rem;
line-height: 1.65;
color: var(--ink-2);
border-inline-start: var(--rule-hair) solid var(--rule);
padding-inline-start: var(--space-lg);
position: sticky;
top: var(--space-2xl);
}
@media (max-width: 56rem) {
.aside { border-inline-start: 0; padding-inline-start: 0; padding-block-start: var(--space-xl); border-block-start: var(--rule-hair) solid var(--rule); position: static; }
}
.aside h3 {
font-family: var(--label);
font-size: 0.75rem;
letter-spacing: 0.16em;
text-transform: uppercase;
color: var(--muted);
font-weight: 400;
margin-block: var(--space-xl) var(--space-md);
}
.aside h3:first-child { margin-block-start: 0; }
.aside ul {
list-style: none;
display: grid;
gap: 0.4em;
}
.aside li {
display: flex;
justify-content: space-between;
gap: var(--space-md);
font-style: italic;
}
.aside li .price {
font-style: normal;
font-variant-numeric: tabular-nums;
color: var(--muted);
font-family: var(--label);
font-size: 0.8125rem;
}
.aside p {
font-style: italic;
color: var(--ink-2);
}
.aside .phone {
font-family: var(--label);
font-style: normal;
font-size: 0.875rem;
color: var(--ink);
}
/* The loaf — hand-built SVG centerpiece */
.loaf-wrap {
margin-block: var(--space-2xl) var(--space-xl);
text-align: center;
}
.loaf-svg {
width: 100%;
max-width: 22rem;
height: auto;
display: block;
margin: 0 auto;
transform: translateY(var(--rise));
animation: rise 6s ease-in-out infinite alternate;
filter: drop-shadow(0 14px 18px oklch(28% 0.04 50 / 0.12));
}
@keyframes rise { to { --rise: -4px; } }
.loaf-body { fill: var(--crust); }
.loaf-shade { fill: var(--crust-deep); opacity: 0.18; }
.loaf-score {
stroke: var(--crust-deep);
stroke-width: 2.5;
stroke-linecap: round;
fill: none;
stroke-dasharray: 0 240;
animation: score 1.6s 0.6s cubic-bezier(0.16, 1, 0.3, 1) forwards;
}
@keyframes score { to { stroke-dasharray: 240 240; } }
.loaf-cap {
font-family: var(--label);
font-size: 0.75rem;
letter-spacing: 0.14em;
text-transform: uppercase;
color: var(--muted);
margin-block-start: var(--space-md);
}
@media (prefers-reduced-motion: reduce) {
.loaf-svg { animation: none; --rise: 0px; }
.loaf-score { animation: none; stroke-dasharray: 240 240; }
}
footer {
margin-block-start: var(--space-3xl);
padding-block: var(--space-lg);
border-block-start: var(--rule-hair) solid var(--rule);
font-family: var(--label);
font-size: 0.75rem;
letter-spacing: 0.06em;
color: var(--muted);
display: flex;
flex-wrap: wrap;
align-items: center;
gap: var(--space-md);
}
footer .ink { color: var(--ink); }
footer .sep { color: var(--rule-2); }
@@ -0,0 +1,49 @@
# Test 04 — Meridian (studio manifesto)
## The prompt
> "Make me a manifesto for my new studio called Meridian. We work on environmental products. No flashy stuff."
## Context gate — partial
User gave audience-implied (people who care about environmental products) and tone (declarative, no flash). Skill infers the rest:
**Going with:** *audience = potential clients and collaborators · use = read our position · tone = declarative, polemical, restrained.*
## Domain inference
`manifesto / cause / advocacy` → from the domain table: **Manifesto / Quote-Led / Stat-Led**.
The skill picks **Manifesto** (the brief literally names it). This is the rare case where the macrostructure name and the brief word are the same — which is fine, because Manifesto-the-macrostructure is genuinely a *page shape*, not a default we should run from.
## Theme
The user said "no flashy stuff" — that's the strongest possible cue against ornament. Picking **Manifesto** the theme too: pure black paper, oversized solid type, single red accent, no gradients, no rounded corners. The theme name + macrostructure name aligning is honest here, not lazy.
(Salon, Studio, Pastel would all be wrong tonally. Brutal would have worked but is a touch louder.)
## Enrichment
**None.** Typography is the design. The page makes its point in five short declarations and stops.
The slop test catches: no abstract background gradient, no Lottie loop, no illustration, no demo video. The voice is the page.
## Macrostructure stamp
```
/* Hallmark · macrostructure: Manifesto · H1 hero knobs: size=xxl, alignment=left-bias, underlay=none
* theme: Manifesto · accent: red ~5% (used as bleed dividers, not flood)
* enrichment: none (typography only — voice is the design)
* studied: no · context: partial, inferred (audience + use)
*/
```
## What the page does
- Five short declarations stacked vertically, each on its own page-fold-sized band
- A single red bleed-colour band between the third and fourth declaration as the only visual ornament
- Numbered "I." through "V." in display weight on the left margin of each declaration
- A signed colophon at the bottom: studio name, year, three signatories
- No links. No CTA. No "Learn more". A manifesto is not a marketing page.
The page is mostly black. It is supposed to be.
@@ -0,0 +1,63 @@
<!doctype html>
<html lang="en">
<head>
<meta charset="utf-8" />
<meta name="viewport" content="width=device-width, initial-scale=1" />
<title>Meridian — a manifesto</title>
<meta name="description" content="A small studio working on environmental products. Five things we believe." />
<link rel="stylesheet" href="style.css" />
</head>
<body>
<header class="masthead">
<span class="name">Meridian</span>
<span class="meta">2026 · <span class="accent">A MANIFESTO</span> · IN FIVE PARTS</span>
</header>
<section class="title">
<h1>WE ARE A STUDIO. WE ARE NOT A <em>PLATFORM.</em></h1>
<p class="subtitle">— a position, signed by three of us, on the practice of building environmental products in 2026.</p>
</section>
<section class="declaration">
<span class="declaration__num">I.</span>
<p class="declaration__body">We design products that <strong>last twelve years.</strong> We do not design products that need replacing every two.</p>
</section>
<section class="declaration">
<span class="declaration__num">II.</span>
<p class="declaration__body">A material is not "sustainable" because the brochure says so. A material is sustainable because <strong>someone, somewhere, can repair it.</strong></p>
</section>
<section class="declaration">
<span class="declaration__num">III.</span>
<p class="declaration__body">We do not believe in growth. We believe in <strong>fit.</strong> A studio of three is the studio we want to remain.</p>
</section>
<section class="bleed">
<p>This is not a roadmap. This is what we believe before we open the laptops.</p>
</section>
<section class="declaration">
<span class="declaration__num">IV.</span>
<p class="declaration__body">If our work cannot be <strong>made by hand somewhere,</strong> we are not the right studio for it. We will recommend a friend.</p>
</section>
<section class="declaration">
<span class="declaration__num">V.</span>
<p class="declaration__body">We will not put our work behind a chatbot. We will <strong>answer the email ourselves,</strong> or not at all.</p>
</section>
<footer class="colophon">
<h2>Meridian</h2>
<span>Studio for environmental products · Lisbon · est. 2026</span>
<span>This manifesto stands until we change it. We will say so when we do.</span>
<div class="signed">
<span><strong>Helena Marques</strong> — design</span>
<span><strong>Jonas Pereira</strong> — engineering</span>
<span><strong>Aiko Tanaka</strong> — research</span>
</div>
</footer>
</body>
</html>
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/* Hallmark · macrostructure: Manifesto · H1 hero knobs: size=xxl, alignment=left-bias, underlay=none
* theme: Manifesto · accent: red ~5% (used as bleed dividers, not flood)
* enrichment: none (typography only — voice is the design)
* studied: no · context: partial, inferred (audience + use)
*/
@import url("https://fonts.googleapis.com/css2?family=Inter+Tight:wght@500;700;800;900&family=JetBrains+Mono:wght@400;500&display=swap");
:root {
--paper: oklch(10% 0.005 60);
--paper-2: oklch(14% 0.006 60);
--rule: oklch(28% 0.008 60);
--muted: oklch(58% 0.010 60);
--ink-2: oklch(85% 0.005 60);
--ink: oklch(98% 0.003 90);
--accent: oklch(60% 0.22 27);
--display: "Inter Tight", "Söhne Breit", system-ui, sans-serif;
--label: "JetBrains Mono", ui-monospace, monospace;
--space-xs: 0.5rem;
--space-sm: 0.75rem;
--space-md: 1rem;
--space-lg: 1.5rem;
--space-xl: 2.5rem;
--space-2xl: 4rem;
--space-3xl: 8rem;
--space-4xl: 12rem;
--rule-fine: 2px;
}
* { box-sizing: border-box; margin: 0; padding: 0; }
html {
font-family: var(--display);
font-size: 17px;
line-height: 1.4;
color: var(--ink);
background: var(--paper);
-webkit-font-smoothing: antialiased;
}
body {
min-height: 100dvh;
}
.masthead {
display: flex;
justify-content: space-between;
align-items: baseline;
padding: var(--space-lg) clamp(1.5rem, 6vw, 4rem);
border-block-end: var(--rule-fine) solid var(--ink);
font-family: var(--label);
font-size: 0.75rem;
letter-spacing: 0.16em;
text-transform: uppercase;
}
.masthead .name {
font-family: var(--display);
font-weight: 800;
font-size: 1rem;
letter-spacing: -0.005em;
text-transform: uppercase;
}
.masthead .meta { color: var(--muted); }
.masthead .meta .accent { color: var(--accent); }
.title {
padding: var(--space-3xl) clamp(1.5rem, 6vw, 4rem) var(--space-2xl);
border-block-end: var(--rule-fine) solid var(--ink);
}
.title h1 {
font-family: var(--display);
font-weight: 900;
font-size: clamp(3rem, 8vw + 1rem, 7.5rem);
line-height: 0.92;
letter-spacing: -0.035em;
text-transform: uppercase;
color: var(--ink);
max-width: 18ch;
}
.title h1 em {
font-style: normal;
color: var(--accent);
}
.title .subtitle {
font-family: var(--label);
font-size: 0.75rem;
letter-spacing: 0.18em;
text-transform: uppercase;
color: var(--muted);
margin-block-start: var(--space-xl);
}
.declaration {
display: grid;
grid-template-columns: clamp(4rem, 10vw, 8rem) 1fr;
gap: var(--space-xl);
padding: var(--space-3xl) clamp(1.5rem, 6vw, 4rem);
border-block-end: var(--rule-fine) solid var(--ink);
align-items: baseline;
}
.declaration__num {
font-family: var(--display);
font-weight: 800;
font-size: clamp(2rem, 4vw + 0.5rem, 3.5rem);
letter-spacing: -0.01em;
color: var(--accent);
line-height: 0.9;
}
.declaration__body {
font-family: var(--display);
font-weight: 700;
font-size: clamp(1.5rem, 3vw + 0.5rem, 2.625rem);
line-height: 1.12;
letter-spacing: -0.018em;
color: var(--ink);
max-width: 28ch;
text-transform: uppercase;
}
.declaration__body strong {
background: var(--accent);
color: var(--paper);
padding: 0 0.18em;
font-weight: 700;
}
/* Bleed-colour ornament between III and IV */
.bleed {
background: var(--accent);
padding: var(--space-2xl) clamp(1.5rem, 6vw, 4rem);
border-block-end: var(--rule-fine) solid var(--ink);
}
.bleed p {
font-family: var(--display);
font-weight: 800;
font-size: clamp(1.25rem, 2vw + 0.5rem, 1.75rem);
letter-spacing: -0.01em;
color: var(--paper);
text-transform: uppercase;
max-width: 38ch;
}
.colophon {
padding: var(--space-3xl) clamp(1.5rem, 6vw, 4rem);
display: grid;
gap: var(--space-md);
font-family: var(--label);
font-size: 0.8125rem;
letter-spacing: 0.06em;
color: var(--muted);
line-height: 1.7;
}
.colophon h2 {
font-family: var(--display);
font-weight: 800;
font-size: 1rem;
letter-spacing: 0.18em;
text-transform: uppercase;
color: var(--ink);
margin-block-end: var(--space-sm);
}
.colophon .signed {
display: grid;
gap: 0.4em;
color: var(--ink-2);
margin-block-start: var(--space-md);
}
.colophon .signed strong {
color: var(--ink);
font-weight: 500;
}
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# Test 05 — Tracejam (SaaS observability tool)
## The prompt
> "Build a landing page for Tracejam — a tracing/observability tool for distributed systems. Audience: SREs and platform engineers. Use case: try it / contact sales. Tone: technical."
## Context gate — fully answered
Audience, use, tone all explicit. No inference needed.
## Domain inference
`platform / tool / infra / dashboard / developer` → from the domain table: **Workbench / Bento Grid / Stat-Led** are reasonable picks.
The skill picks **Bento Grid** because Tracejam has many surfaces (traces, metrics, alerts, logs) and Bento communicates "many entry points" the way Workbench would communicate "one thing, walked through". Workbench was the runner-up.
## Theme
The tempting default for a SaaS observability tool is **Midnight** (dark technical). But the skill resists: Midnight has been used elsewhere, and the brief says "technical" not "dark". Picking **Pastel** instead — post-Linear soft tech, low-chroma indigo accent, soft surfaces. The test is whether a Pastel page can still feel rigorous to an SRE; the answer is yes if the typography is exact.
## Enrichment
**E1 Demo Video — Clipped-Edge** archetype, but with a Tier-A pure-CSS dashboard mockup instead of real video. The mockup is a hand-built CSS-art trace waterfall (a flame chart) — it says "this is real software" without needing to ship a 4 MB video.
The decision is *not* "embed a Loom". *Not* "use a stock video". *Not* "build a Lottie loop of moving bars". Pure CSS art is the right tier — the dashboard is geometric, the data are coloured rectangles, and CSS does that beautifully.
## Macrostructure stamp
```
/* Hallmark · macrostructure: Bento Grid · F1 bento knobs: tiles=6, spans=irregular, accent=corner-only
* H7 hero: Demo Video Clipped-Edge · clip=right, aspect=16/10, frame=hairline
* theme: Pastel · accent: indigo ~3% · enrichment: tier-A CSS art mockup (flame chart trace waterfall)
* studied: no · context: explicit
*/
```
## What the page does
- Hero: clipped-edge browser-frame mockup containing a CSS-art trace waterfall (a flame chart of an HTTP request fanning out into ~20 spans across four services). Headline left, mockup right, mockup extends ~12 vw past the viewport edge.
- Bento grid below: six asymmetric tiles, each one a feature with its own visual treatment (a numerical stat, a small CSS chart, a code snippet, a quote from a user, a tabular table of integrations, a single sentence)
- Two CTAs: "Try it" (outlined chip) and "Talk to sales" (typographic link)
- Footer: index columns
- Soft 12 px radius on every card. Indigo accent at ~3 % footprint.
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<!doctype html>
<html lang="en">
<head>
<meta charset="utf-8" />
<meta name="viewport" content="width=device-width, initial-scale=1" />
<title>Tracejam — distributed tracing that explains itself</title>
<meta name="description" content="A tracing and observability platform for SREs. Open the trace, find the span, fix the regression. No glossary required." />
<link rel="stylesheet" href="style.css" />
</head>
<body>
<nav class="nav">
<span class="wordmark">Tracejam</span>
<div class="nav__links">
<a href="#docs">Docs</a>
<a href="#changelog">Changelog</a>
<a href="#pricing">Pricing</a>
<a class="btn" href="#sign-up">Sign in</a>
</div>
</nav>
<section class="hero">
<div class="hero__copy">
<p class="hero__eyebrow">Tracejam · v0.4 · for SREs</p>
<h1 class="hero__title">Distributed tracing that <em>explains itself.</em></h1>
<p class="hero__lede">Open the trace, find the span that regressed, and read why — in plain text — without a glossary, a YAML diff, or a status-page hunt.</p>
<div class="hero__cta">
<a class="btn--primary" href="#try">Try it free</a>
<a class="btn--ghost" href="#sales">Talk to sales</a>
</div>
</div>
<figure class="mock" aria-hidden="true">
<header class="mock__chrome">
<span class="mock__dot"></span>
<span class="mock__dot"></span>
<span class="mock__dot"></span>
<span class="mock__url">app.tracejam.io / traces / 7f8e9a</span>
</header>
<div class="mock__body">
<aside class="mock__rail">
<span class="mock__rail-item is-active"></span>
<span class="mock__rail-item"></span>
<span class="mock__rail-item"></span>
<span class="mock__rail-item"></span>
<span class="mock__rail-item"></span>
</aside>
<main class="mock__main">
<header class="mock__head">
<span class="mock__breadcrumb">production / api-edge / <b>POST /v2/checkout</b></span>
<span class="mock__pill">trace 7f8e9a</span>
</header>
<p class="mock__title">Span tree · <span class="meta">23 spans · 4 services · 482 ms</span></p>
<div class="trace" role="img" aria-label="Flame chart of a checkout request fanning into 12 spans across 4 services">
<div class="trace__row"><span class="trace__label"><b>api-edge</b> · POST /v2/checkout</span>
<span class="trace__lane"><span class="trace__bar" style="left:0%; width:96%;"></span></span></div>
<div class="trace__row"><span class="trace__label">↳ auth.verify</span>
<span class="trace__lane"><span class="trace__bar b" style="left:2%; width:8%;"></span></span></div>
<div class="trace__row"><span class="trace__label">↳ rate-limit.check</span>
<span class="trace__lane"><span class="trace__bar b" style="left:11%; width:4%;"></span></span></div>
<div class="trace__row"><span class="trace__label"><b>orders.create</b></span>
<span class="trace__lane"><span class="trace__bar" style="left:16%; width:62%;"></span></span></div>
<div class="trace__row"><span class="trace__label"> ↳ inventory.reserve</span>
<span class="trace__lane"><span class="trace__bar c" style="left:19%; width:14%;"></span></span></div>
<div class="trace__row"><span class="trace__label"> ↳ pricing.compute</span>
<span class="trace__lane"><span class="trace__bar c" style="left:34%; width:9%;"></span></span></div>
<div class="trace__row"><span class="trace__label"><b>payments.charge</b></span>
<span class="trace__lane"><span class="trace__bar d" style="left:44%; width:30%;"></span></span></div>
<div class="trace__row"><span class="trace__label"> ↳ stripe.tokenize</span>
<span class="trace__lane"><span class="trace__bar d" style="left:46%; width:6%;"></span></span></div>
<div class="trace__row"><span class="trace__label"> ↳ stripe.charge ⚠</span>
<span class="trace__lane"><span class="trace__bar d" style="left:53%; width:20%;"></span></span></div>
<div class="trace__row"><span class="trace__label">↳ notify.email</span>
<span class="trace__lane"><span class="trace__bar b" style="left:79%; width:8%;"></span></span></div>
<div class="trace__row"><span class="trace__label">↳ analytics.write</span>
<span class="trace__lane"><span class="trace__bar b" style="left:88%; width:7%;"></span></span></div>
</div>
</main>
</div>
</figure>
</section>
<section class="bento" aria-label="What Tracejam does">
<article class="tile tile-stat">
<span class="label">Cold-start</span>
<h3>Open a regressed trace in <em>under 4 seconds</em></h3>
<span class="stat-num"><span class="accent">4</span>s</span>
<p>From the alert link to the slow span, no clicks. Tracejam pre-renders the flame chart for every alert.</p>
</article>
<article class="tile tile-spark">
<span class="label">Latency drift</span>
<h3>p95 over 24 h, by service.</h3>
<div class="spark" aria-hidden="true">
<span style="height:30%"></span>
<span style="height:42%"></span>
<span style="height:38%"></span>
<span style="height:55%"></span>
<span style="height:48%"></span>
<span style="height:60%"></span>
<span style="height:72%"></span>
<span style="height:64%"></span>
<span style="height:80%"></span>
<span style="height:55%"></span>
<span style="height:46%"></span>
<span style="height:40%"></span>
</div>
</article>
<article class="tile tile-quote">
<p class="quote">It told me the span that regressed, the deploy that caused it, and the engineer to ask. We rolled back in eight minutes.</p>
<span class="attribution">— Staff SRE · large fintech · 2026</span>
</article>
<article class="tile tile-code">
<span class="label">Drop-in OTLP</span>
<pre class="code-mini"><span class="k">export</span> OTEL_EXPORTER_OTLP_ENDPOINT=<span class="s">https://otlp.tracejam.io</span>
<span class="k">export</span> OTEL_EXPORTER_OTLP_HEADERS=<span class="s">"x-tracejam-key=tj_…"</span></pre>
</article>
<article class="tile tile-integrations">
<span class="label">Connects to</span>
<h3>OpenTelemetry-native. No agent, no sidecar.</h3>
<div class="integrations">
<span>OTLP / gRPC</span>
<span>OTLP / HTTP</span>
<span>Datadog ingest</span>
<span>Honeycomb ingest</span>
<span>Prometheus</span>
<span>kubectl events</span>
<span>PagerDuty</span>
<span>Slack</span>
</div>
</article>
</section>
<footer>
<div class="col brand">
<h4>Tracejam</h4>
<p>Distributed tracing that explains itself. Built by SREs who got tired of unscrambling stack traces from alerts.</p>
<p class="colophon">© 2026 · MIT-licensed agent · SOC 2 Type II</p>
</div>
<div class="col">
<h4>Product</h4>
<ul>
<li><a href="#">Tracing</a></li>
<li><a href="#">Metrics</a></li>
<li><a href="#">Alerts</a></li>
<li><a href="#">Logs</a></li>
</ul>
</div>
<div class="col">
<h4>Developers</h4>
<ul>
<li><a href="#">Docs</a></li>
<li><a href="#">Changelog</a></li>
<li><a href="#">Open-source agent</a></li>
<li><a href="#">Status</a></li>
</ul>
</div>
<div class="col">
<h4>Company</h4>
<ul>
<li><a href="#">About</a></li>
<li><a href="#">Careers</a></li>
<li><a href="#">Security</a></li>
<li><a href="#">Contact</a></li>
</ul>
</div>
</footer>
</body>
</html>
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/* Hallmark · macrostructure: Bento Grid · F1 bento knobs: tiles=6, spans=irregular, accent=corner-only
* H7 hero: Demo Video Clipped-Edge · clip=right, aspect=16/10, frame=hairline
* theme: Pastel · accent: indigo ~3% · enrichment: tier-A CSS art mockup (flame chart trace waterfall)
* studied: no · context: explicit
*/
@import url("https://fonts.googleapis.com/css2?family=Geist:wght@400;500;600;700&family=Geist+Mono:wght@400;500&display=swap");
:root {
--paper: oklch(96% 0.022 285);
--paper-2: oklch(93.5% 0.026 285);
--paper-3: oklch(90% 0.030 285);
--rule: oklch(82% 0.024 280);
--rule-2: oklch(72% 0.030 275);
--muted: oklch(50% 0.030 275);
--neutral: oklch(38% 0.038 270);
--ink-2: oklch(28% 0.040 270);
--ink: oklch(22% 0.040 270);
--accent: oklch(56% 0.130 282);
--accent-soft: oklch(78% 0.060 282);
/* trace colours — cool indigo family at varied lightness */
--span-a: oklch(62% 0.13 282);
--span-b: oklch(70% 0.10 240);
--span-c: oklch(74% 0.09 200);
--span-d: oklch(56% 0.16 30); /* error span */
--display: "Geist", "Söhne", system-ui, sans-serif;
--body: "Geist", "Söhne", system-ui, sans-serif;
--mono: "Geist Mono", ui-monospace, monospace;
--space-xs: 0.5rem;
--space-sm: 0.75rem;
--space-md: 1rem;
--space-lg: 1.5rem;
--space-xl: 2.5rem;
--space-2xl: 4rem;
--space-3xl: 6.5rem;
--radius: 12px;
--shadow-sm: 0 1px 2px oklch(50% 0.13 282 / 0.06);
--shadow-md: 0 8px 24px -10px oklch(50% 0.13 282 / 0.16);
--rule-hair: 0.5px;
--rule-fine: 1px;
--ease-out: cubic-bezier(0.16, 1, 0.3, 1);
}
* { box-sizing: border-box; margin: 0; padding: 0; }
html {
font-family: var(--body);
font-size: 16px;
line-height: 1.55;
color: var(--ink-2);
background: var(--paper);
-webkit-font-smoothing: antialiased;
}
body {
min-height: 100dvh;
}
.nav {
display: flex;
justify-content: space-between;
align-items: center;
padding: var(--space-md) clamp(1.5rem, 5vw, 3rem);
border-block-end: var(--rule-hair) solid var(--rule);
background: color-mix(in oklch, var(--paper) 90%, transparent);
backdrop-filter: blur(12px);
position: sticky;
top: 0;
z-index: 10;
}
.nav .wordmark {
font-family: var(--display);
font-weight: 600;
font-size: 1rem;
letter-spacing: -0.01em;
color: var(--ink);
}
.nav .wordmark::before {
content: "";
display: inline-block;
width: 14px;
height: 14px;
background: var(--accent);
border-radius: 4px;
margin-inline-end: 0.6em;
vertical-align: -2px;
opacity: 0.85;
}
.nav__links {
display: flex;
gap: var(--space-lg);
font-size: 0.875rem;
}
.nav__links a {
color: var(--ink-2);
text-decoration: none;
}
.nav__links a:hover { color: var(--ink); }
.nav__links .btn {
border: 1px solid var(--ink);
border-radius: 999px;
padding: 0.45rem 1rem;
color: var(--ink);
transition: background 120ms var(--ease-out), color 120ms var(--ease-out);
}
.nav__links .btn:hover { background: var(--ink); color: var(--paper); }
/* ─── HERO — clipped-edge with CSS-art trace waterfall ─── */
.hero {
display: grid;
grid-template-columns: minmax(20rem, 1fr) 1.4fr;
gap: var(--space-2xl);
padding: var(--space-3xl) 0 var(--space-2xl) clamp(1.5rem, 5vw, 3rem);
align-items: center;
overflow: visible;
}
.hero__copy { max-width: 32rem; }
.hero__eyebrow {
font-family: var(--mono);
font-size: 0.75rem;
letter-spacing: 0.06em;
color: var(--muted);
text-transform: uppercase;
margin-block-end: var(--space-md);
display: inline-flex;
align-items: center;
gap: 0.6em;
}
.hero__eyebrow::before {
content: "";
width: 6px; height: 6px;
background: var(--accent);
border-radius: 1px;
}
.hero__title {
font-family: var(--display);
font-weight: 600;
font-size: clamp(2.25rem, 4vw + 1rem, 3.875rem);
line-height: 1.05;
letter-spacing: -0.035em;
color: var(--ink);
max-width: 16ch;
}
.hero__title em {
font-style: normal;
background: linear-gradient(180deg, transparent 70%, var(--accent-soft) 70%);
padding: 0 0.05em;
}
.hero__lede {
margin-block: var(--space-lg) var(--space-xl);
color: var(--ink-2);
font-size: 1.0625rem;
max-width: 38ch;
}
.hero__cta {
display: flex;
flex-wrap: wrap;
gap: var(--space-md);
align-items: center;
}
.btn--primary {
background: var(--ink);
color: var(--paper);
font-family: var(--display);
font-weight: 500;
font-size: 0.9375rem;
padding: 0.65rem 1.2rem;
border: 0;
border-radius: 999px;
text-decoration: none;
transition: transform 100ms var(--ease-out), background 120ms var(--ease-out);
}
.btn--primary:hover { background: var(--accent); transform: translateY(-1px); }
.btn--primary:active { transform: translateY(0); transition-duration: 60ms; }
.btn--ghost {
font-family: var(--display);
font-weight: 500;
font-size: 0.9375rem;
color: var(--ink);
text-decoration: none;
display: inline-flex;
align-items: center;
gap: 0.4em;
}
.btn--ghost::after {
content: "→";
transition: transform 200ms var(--ease-out);
}
.btn--ghost:hover::after { transform: translateX(2px); }
/* ─── The clipped browser-frame mockup ─── */
.mock {
width: calc(100% + 12vw);
aspect-ratio: 16 / 10;
border-radius: 14px;
overflow: hidden;
background: var(--paper-2);
border: var(--rule-hair) solid var(--rule);
box-shadow: var(--shadow-md);
transform: rotate(-0.4deg) translateY(-2px);
transform-origin: left center;
display: flex;
flex-direction: column;
}
.mock__chrome {
display: flex;
align-items: center;
gap: 6px;
padding: 10px 14px;
background: color-mix(in oklch, var(--paper-2) 100%, var(--rule) 14%);
border-block-end: var(--rule-hair) solid var(--rule);
flex-shrink: 0;
}
.mock__dot {
width: 9px; height: 9px;
border-radius: 50%;
background: color-mix(in oklch, var(--rule-2) 80%, transparent);
}
.mock__url {
margin-inline-start: 12px;
font-family: var(--mono);
font-size: 0.7rem;
color: var(--muted);
}
.mock__body {
flex: 1;
display: grid;
grid-template-columns: 56px 1fr;
background: var(--paper);
min-height: 0;
}
.mock__rail {
display: flex;
flex-direction: column;
gap: 10px;
padding: 14px 12px;
background: color-mix(in oklch, var(--paper) 100%, var(--paper-2) 60%);
border-inline-end: var(--rule-hair) solid var(--rule);
}
.mock__rail-item {
width: 28px; height: 28px;
border-radius: 6px;
background: color-mix(in oklch, var(--rule) 100%, transparent);
}
.mock__rail-item.is-active {
background: var(--accent);
opacity: 0.88;
}
.mock__main {
padding: 16px 22px;
display: flex;
flex-direction: column;
gap: 14px;
min-height: 0;
}
.mock__head {
display: flex;
align-items: center;
justify-content: space-between;
gap: 12px;
padding-block-end: 8px;
border-block-end: var(--rule-hair) solid var(--rule);
}
.mock__breadcrumb {
font-family: var(--mono);
font-size: 0.75rem;
color: var(--muted);
}
.mock__breadcrumb b { color: var(--ink); font-weight: 500; }
.mock__pill {
font-family: var(--mono);
font-size: 0.65rem;
background: var(--accent);
color: var(--paper);
border-radius: 999px;
padding: 2px 10px;
letter-spacing: 0.04em;
}
.mock__title {
font-family: var(--mono);
font-size: 0.78rem;
color: var(--ink);
font-weight: 500;
}
.mock__title .meta { color: var(--muted); font-weight: 400; }
/* The flame chart trace waterfall — pure CSS bars on a time grid */
.trace {
display: grid;
grid-template-columns: 130px 1fr;
gap: 0 12px;
padding-block-start: 6px;
}
.trace__row {
display: contents;
}
.trace__label {
font-family: var(--mono);
font-size: 0.68rem;
color: var(--muted);
padding-block: 5px 0;
white-space: nowrap;
overflow: hidden;
text-overflow: ellipsis;
}
.trace__label b { color: var(--ink); font-weight: 500; }
.trace__lane {
position: relative;
height: 18px;
background: linear-gradient(90deg, transparent calc(100% - 1px), var(--rule) calc(100% - 1px));
background-size: 25% 100%;
}
.trace__bar {
position: absolute;
top: 4px;
height: 10px;
border-radius: 2px;
background: var(--span-a);
}
.trace__bar.b { background: var(--span-b); }
.trace__bar.c { background: var(--span-c); }
.trace__bar.d { background: var(--span-d); }
/* ─── BENTO ─── */
.bento {
display: grid;
grid-template-columns: repeat(6, 1fr);
grid-auto-rows: minmax(180px, auto);
gap: var(--space-md);
max-width: 76rem;
margin: var(--space-3xl) auto 0;
padding-inline: clamp(1.5rem, 5vw, 3rem);
}
.tile {
background: var(--paper-2);
border: var(--rule-hair) solid var(--rule);
border-radius: var(--radius);
padding: var(--space-lg);
display: flex;
flex-direction: column;
gap: var(--space-sm);
position: relative;
overflow: hidden;
}
.tile h3 {
font-family: var(--display);
font-weight: 600;
font-size: 1.0625rem;
color: var(--ink);
letter-spacing: -0.012em;
}
.tile p {
color: var(--ink-2);
font-size: 0.9375rem;
flex: 1;
}
.tile .label {
font-family: var(--mono);
font-size: 0.68rem;
letter-spacing: 0.06em;
color: var(--muted);
text-transform: uppercase;
}
.tile-stat { grid-column: span 2; grid-row: span 2; background: color-mix(in oklch, var(--paper-2) 100%, var(--accent) 7%); }
.tile-spark { grid-column: span 2; }
.tile-quote { grid-column: span 2; grid-row: span 2; background: var(--paper); }
.tile-code { grid-column: span 2; grid-row: span 1; }
.tile-integrations{ grid-column: span 4; }
@media (max-width: 60rem) {
.bento { grid-template-columns: 1fr 1fr; }
.tile-stat { grid-column: span 2; grid-row: span 1; }
.tile-spark { grid-column: span 1; }
.tile-quote { grid-column: span 2; grid-row: span 1; }
.tile-code { grid-column: span 1; }
.tile-integrations{ grid-column: span 2; }
}
@media (max-width: 40rem) {
.bento { grid-template-columns: 1fr; }
.bento .tile { grid-column: span 1 !important; }
}
/* Stat tile */
.stat-num {
font-family: var(--display);
font-weight: 600;
font-size: clamp(3rem, 6vw, 5rem);
letter-spacing: -0.04em;
line-height: 0.92;
font-variant-numeric: tabular-nums;
color: var(--ink);
margin-block-start: var(--space-xs);
}
.stat-num .accent { color: var(--accent); }
/* Spark tile — small CSS sparkline */
.spark {
flex: 1;
display: flex;
align-items: end;
gap: 4px;
padding-block-start: var(--space-md);
}
.spark span {
flex: 1;
background: var(--accent);
opacity: 0.55;
border-radius: 2px 2px 0 0;
display: block;
}
/* Quote tile */
.quote {
font-family: var(--display);
font-style: italic;
font-size: 1.125rem;
line-height: 1.4;
color: var(--ink);
letter-spacing: -0.012em;
}
.quote::before { content: "“"; color: var(--muted); }
.quote::after { content: "”"; color: var(--muted); }
.attribution {
font-family: var(--mono);
font-size: 0.68rem;
letter-spacing: 0.06em;
color: var(--muted);
text-transform: uppercase;
margin-block-start: var(--space-md);
}
/* Code tile */
.code-mini {
font-family: var(--mono);
font-size: 0.78rem;
background: var(--ink);
color: var(--paper);
border-radius: 8px;
padding: var(--space-md);
line-height: 1.6;
overflow-x: auto;
flex: 1;
}
.code-mini .k { color: var(--accent-soft); }
.code-mini .s { color: oklch(80% 0.10 130); }
/* Integrations table */
.integrations {
display: grid;
grid-template-columns: repeat(4, 1fr);
gap: var(--space-sm);
margin-block-start: var(--space-md);
font-family: var(--mono);
font-size: 0.78rem;
}
.integrations span {
padding: 0.5rem 0.6rem;
background: var(--paper);
border: var(--rule-hair) solid var(--rule);
border-radius: 6px;
color: var(--ink-2);
}
/* ─── FOOTER — index columns ─── */
footer {
margin-block-start: var(--space-3xl);
padding: var(--space-2xl) clamp(1.5rem, 5vw, 3rem);
border-block-start: var(--rule-hair) solid var(--rule);
display: grid;
grid-template-columns: 2fr repeat(3, 1fr);
gap: var(--space-xl);
font-size: 0.875rem;
}
@media (max-width: 56rem) {
footer { grid-template-columns: 1fr 1fr; }
}
footer .col h4 {
font-family: var(--mono);
font-size: 0.7rem;
letter-spacing: 0.16em;
text-transform: uppercase;
color: var(--muted);
font-weight: 400;
margin-block-end: var(--space-sm);
}
footer .col ul { list-style: none; display: grid; gap: 0.4em; }
footer .col a { color: var(--ink-2); text-decoration: none; }
footer .col a:hover { color: var(--accent); }
footer .brand h4 {
font-family: var(--display);
font-weight: 600;
font-size: 1.0625rem;
letter-spacing: -0.01em;
text-transform: none;
color: var(--ink);
}
footer .brand p { color: var(--muted); max-width: 36ch; }
footer .brand .colophon {
font-family: var(--mono);
font-size: 0.7rem;
color: var(--muted);
letter-spacing: 0.06em;
margin-block-start: var(--space-md);
}
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# Test 06 — Anya (software architect personal site)
## The prompt
> "I'm Anya, a software architect. Build me a one-pager. Don't ask me questions, just figure it out."
## Context gate — skipped (explicit)
The user explicitly opted out. Skill must state inferences in one sentence at the top of the reply.
**Going with:** *audience = engineering leaders considering Anya for hire / consult · use = read about Anya, then contact · tone = technical-but-warm, restrained, prose-led.* If any of those is wrong, redirect.
## Domain inference
`personal / resume / one-pager / individual` → from the domain table: **Long Document / Letter / Index-First**.
The skill picks **Long Document**. Letter was the runner-up and would have produced a warmer page; Long Document is the more credible shape for a senior IC at this career stage.
## Theme
The default attractor for "personal portfolio" is Specimen, and that's exactly the trap. The skill picks **Studio** — italic Fraunces display, forest-green accent, Geist body. Studio is the modern editorial agency aesthetic, and a senior software architect's one-pager benefits from looking like a small design studio's about page rather than a CV.
## Enrichment
**None.** Typography only. The decision is deliberate — a personal site that hand-builds a Lottie or commissions a Midjourney portrait of itself reads as overcompensating. Restraint is the credibility signal here.
The slop test catches: no abstract gradient background ("decoration without purpose"), no Three.js spinning name ("3D for a still object"), no demo video ("there's nothing to demo"), no aurora-blob ("never").
## Macrostructure stamp
```
/* Hallmark · macrostructure: Long Document · H5 hero knobs: salutation=greeting, body=2 paragraphs, signoff=initials
* theme: Studio · accent: forest-green ~2% (a single mark)
* enrichment: none (typography only — restraint is the credibility signal)
* studied: no · context: skipped, inferred (personal / portfolio domain)
*/
```
## What the page does
- Italic display salutation: "Hello, I'm Anya."
- Two short paragraphs, italic display + roman body, on what Anya does and how she works
- A tabular "selected work" sheet: four projects, each one a single line — year · client · what changed
- A "currently" line in italic noting present focus
- A small "elsewhere" line: GitHub · LinkedIn · email
- Footer: a single dense colophon line
The page is one fold tall on a 1440 px display. That's the point.
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<!doctype html>
<html lang="en">
<head>
<meta charset="utf-8" />
<meta name="viewport" content="width=device-width, initial-scale=1" />
<title>Anya Petrov — software architect</title>
<meta name="description" content="Anya Petrov, software architect. I help engineering organisations ship hard distributed-systems work without breaking the team." />
<link rel="stylesheet" href="style.css" />
</head>
<body>
<header class="top">
<span class="name">Anya Petrov</span>
<span>Software architect · Lisbon &amp; remote · 2026</span>
</header>
<main class="fold">
<h1 class="salutation">Hello, I'm <strong>Anya.</strong></h1>
<div class="letter">
<p>I help engineering organisations ship hard distributed-systems work — multi-region rollouts, payment graphs, eventually-consistent ledgers — without breaking the people doing the shipping. I write a lot, draw a lot of diagrams, and try not to ship a system the on-call rotation can't run on a Saturday.</p>
<p>Twelve years across <em>Stripe, Monzo, and a small infra startup that didn't survive 2023.</em> Currently consulting; selectively taking on three to four engagements per year.</p>
</div>
<section class="work">
<h2>Selected work</h2>
<div class="work__row">
<span class="work__year">202425</span>
<span class="work__what">Designed and led a 14-month payments graph rewrite.<em>From a single Postgres write path to a sharded, replay-safe ledger across three regions.</em></span>
<span class="work__where">Fintech, 400 engineers</span>
</div>
<div class="work__row">
<span class="work__year">2023</span>
<span class="work__what">Set up the platform team's first SLO programme.<em>Wrote the runbooks, ran the postmortems, retired the dashboard everyone hated.</em></span>
<span class="work__where">Marketplace, 80 engineers</span>
</div>
<div class="work__row">
<span class="work__year">2022</span>
<span class="work__what">Migrated a 200-service monorepo from one CI to another.<em>Without breaking a single deploy. The PR had 1,800 reviewers.</em></span>
<span class="work__where">Infra startup, ~50 engineers</span>
</div>
<div class="work__row">
<span class="work__year">201821</span>
<span class="work__what">Built and ran the on-call programme at a B2B fintech, 0→200 engineers.<em>Wrote the doc that's still pinned in their #incident channel.</em></span>
<span class="work__where">Fintech, 0→200 engineers</span>
</div>
</section>
<p class="currently"><strong>Currently:</strong> finishing a long engagement on a multi-region ledger; writing a short book on running on-call as a team practice rather than a heroism contest.</p>
<p class="elsewhere">
<a href="#">github.com/anyap</a>
<span class="sep">·</span>
<a href="#">linkedin.com/in/anyapetrov</a>
<span class="sep">·</span>
<a href="mailto:hello@anyapetrov.com">hello@anyapetrov.com</a>
</p>
</main>
<footer>
<span class="ink">Anya Petrov</span>
<span class="sep">·</span>
<span>set in Fraunces &amp; Geist</span>
<span class="sep">·</span>
<span>this page is one HTML file</span>
</footer>
</body>
</html>
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/* Hallmark · macrostructure: Long Document · H5 hero knobs: salutation=greeting, body=2 paragraphs, signoff=initials
* theme: Studio · accent: forest-green ~2% (a single mark)
* enrichment: none (typography only — restraint is the credibility signal)
* studied: no · context: skipped, inferred (personal / portfolio domain)
*/
@import url("https://fonts.googleapis.com/css2?family=Fraunces:ital,opsz,wght@0,9..144,400;0,9..144,500;1,9..144,400;1,9..144,500&family=Geist:wght@400;500;600&family=Geist+Mono:wght@400;500&display=swap");
:root {
--paper: oklch(96.5% 0.014 95);
--paper-2: oklch(94% 0.016 95);
--rule: oklch(82% 0.012 90);
--rule-2: oklch(70% 0.010 90);
--muted: oklch(48% 0.010 95);
--neutral: oklch(34% 0.014 100);
--ink-2: oklch(22% 0.018 100);
--ink: oklch(13% 0.020 100);
--accent: oklch(46% 0.140 145);
--serif: "Fraunces", "Tiempos", ui-serif, Georgia, serif;
--body: "Geist", "Söhne", system-ui, sans-serif;
--mono: "Geist Mono", ui-monospace, monospace;
--space-xs: 0.5rem;
--space-sm: 0.75rem;
--space-md: 1rem;
--space-lg: 1.5rem;
--space-xl: 2.5rem;
--space-2xl: 4rem;
--space-3xl: 6.5rem;
--rule-hair: 0.5px;
}
* { box-sizing: border-box; margin: 0; padding: 0; }
html {
font-family: var(--body);
font-size: 16px;
line-height: 1.6;
color: var(--ink-2);
background: var(--paper);
-webkit-font-smoothing: antialiased;
}
body {
min-height: 100dvh;
display: grid;
grid-template-rows: auto 1fr auto;
padding-inline: clamp(1.5rem, 7vw, 5rem);
}
/* ─── Top bar ─── */
.top {
display: flex;
justify-content: space-between;
align-items: baseline;
padding-block: var(--space-lg);
border-block-end: var(--rule-hair) solid var(--rule);
font-family: var(--mono);
font-size: 0.75rem;
letter-spacing: 0.08em;
color: var(--muted);
text-transform: uppercase;
}
.top .name { color: var(--ink); }
.top .name::before {
content: "";
display: inline-block;
width: 6px;
height: 6px;
background: var(--accent);
margin-inline-end: 0.6em;
vertical-align: 1px;
}
/* ─── The letter ─── */
.fold {
max-width: 56rem;
margin: 0 auto;
padding-block: var(--space-3xl) var(--space-2xl);
display: grid;
gap: var(--space-2xl);
}
.salutation {
font-family: var(--serif);
font-style: italic;
font-weight: 400;
font-size: clamp(2.5rem, 5vw + 1rem, 4.25rem);
font-variation-settings: "opsz" 144, "SOFT" 30;
line-height: 1.05;
letter-spacing: -0.02em;
color: var(--ink);
max-width: 16ch;
}
.salutation strong {
font-style: normal;
font-weight: 500;
background: linear-gradient(180deg, transparent 78%, color-mix(in oklch, var(--accent) 30%, transparent) 78%);
padding: 0 0.05em;
}
.letter {
display: grid;
gap: var(--space-md);
max-width: 38rem;
}
.letter p {
font-size: 1.0625rem;
line-height: 1.65;
color: var(--ink-2);
}
.letter em {
font-family: var(--serif);
font-style: italic;
color: var(--ink);
}
/* ─── Selected work — tabular ─── */
.work {
display: grid;
gap: 0;
}
.work h2 {
font-family: var(--mono);
font-size: 0.75rem;
letter-spacing: 0.16em;
text-transform: uppercase;
color: var(--muted);
font-weight: 400;
margin-block-end: var(--space-md);
}
.work__row {
display: grid;
grid-template-columns: 4rem 1fr 14rem;
gap: var(--space-md);
padding-block: var(--space-md);
border-block-start: var(--rule-hair) solid var(--rule);
align-items: baseline;
font-size: 0.9375rem;
}
.work__row:last-child { border-block-end: var(--rule-hair) solid var(--rule); }
.work__year {
font-family: var(--mono);
font-size: 0.8125rem;
color: var(--muted);
letter-spacing: 0.04em;
font-variant-numeric: tabular-nums;
}
.work__what {
color: var(--ink);
font-weight: 500;
}
.work__what em {
font-family: var(--serif);
font-style: italic;
font-weight: 400;
color: var(--neutral);
display: block;
font-size: 0.9375rem;
margin-block-start: 0.15em;
}
.work__where {
font-family: var(--mono);
font-size: 0.78rem;
letter-spacing: 0.04em;
color: var(--muted);
text-align: right;
}
@media (max-width: 44rem) {
.work__row { grid-template-columns: 4rem 1fr; }
.work__where { grid-column: 1 / -1; text-align: left; padding-inline-start: calc(4rem + var(--space-md)); margin-block-start: -0.4em; }
}
/* ─── Currently + elsewhere ─── */
.currently,
.elsewhere {
font-family: var(--serif);
font-style: italic;
font-size: 1.125rem;
color: var(--ink-2);
max-width: 38rem;
}
.currently strong {
font-style: normal;
font-weight: 500;
color: var(--ink);
}
.elsewhere {
font-family: var(--body);
font-style: normal;
font-size: 0.9375rem;
}
.elsewhere a {
color: var(--ink);
text-decoration: none;
background-image: linear-gradient(var(--accent), var(--accent));
background-repeat: no-repeat;
background-position: 0 calc(100% - 1px);
background-size: 100% 1px;
padding-block-end: 0.1em;
transition: background-size 200ms cubic-bezier(0.16, 1, 0.3, 1);
}
.elsewhere a:hover { background-size: 100% 2px; }
.elsewhere .sep { color: var(--rule-2); margin-inline: 0.6em; }
/* ─── Footer ─── */
footer {
padding-block: var(--space-lg);
border-block-start: var(--rule-hair) solid var(--rule);
font-family: var(--mono);
font-size: 0.75rem;
letter-spacing: 0.06em;
color: var(--muted);
display: flex;
flex-wrap: wrap;
align-items: center;
gap: var(--space-md);
}
footer .ink { color: var(--ink); }
footer .sep { color: var(--rule-2); }
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# Hallmark — generation tests
Six landing pages produced by exercising the Hallmark skill across contrasting briefs. The point: see what comes out *without* hand-holding the AI on theme, structure, or enrichment. Each test deliberately tests a different scenario.
| # | Brief | Context given | Theme requested | What the skill picked |
| --- | --- | --- | --- | --- |
| 01 | Indie podcast `Tide`, no detail | **Skipped** ("you pick") | none | Quote-Led + Atelier + no enrichment |
| 02 | Open-source CLI `Streampipe` for stream parsing | Full (devs / install + docs / technical) | **Terminal** (requested) | Workbench + Terminal + Tier-A CSS-art terminal mockup |
| 03 | Artisan bakery `Maple Street Bread` | Full (locals / browse + visit / warm hand-set) | none | Long Document + Linen + Tier-B hand-built SVG loaf |
| 04 | Manifesto for an environmental studio `Meridian` | Partial ("declarative, no flashy stuff") | none (implied) | Manifesto + Manifesto + no enrichment |
| 05 | SaaS observability tool `Tracejam` | Full (SREs / try-or-talk-to-sales / technical) | none | Bento Grid + Pastel + E1 clipped-edge dashboard mockup |
| 06 | Personal one-pager for `Anya` (software architect) | **Skipped** ("don't ask, just figure it out") | none | Long Document + Studio + no enrichment |
Each folder contains:
- **`brief.md`** — the verbatim prompt, what the skill asked / inferred, and the macrostructure stamp the page ships with
- **`index.html`** — the rendered page (self-contained, no shared assets)
- **`style.css`** — the page's tokens + components, with the Hallmark stamp at the top
Open any one with `open site/_tests/<folder>/index.html` or browse via the local dev server at `http://localhost:8765/_tests/<folder>/`.
## What this exercise was for
Stress-testing the skill on briefs that range from "complete spec" to "you figure it out, I'm lazy". Specifically watching for:
1. Does the skill default to the same shape twice across the six tests? → No two should share a macrostructure or hero archetype.
2. Does the skill enrich every page even when it shouldn't? → Tests 01, 04, 06 should be typography-only.
3. When the user skips the design-context gate, does the skill state its inferences in one sentence at the top? → Yes, see brief.md headers.
4. Does the skill bend toward "Built for the modern team" voice when copy is left to it? → Each brief has its own voice; no template-soup.
Findings and a priority list of skill improvements are at the bottom of this file, after the six test cases.
---
## Findings — what worked, what didn't, what to fix
### What worked
1. **Six different briefs produced six structurally different pages.** No two share a macrostructure, hero archetype, or footer voice. The page-shape variety the skill is built around held up under the test.
2. **Three of six tests ship with no enrichment.** The skill correctly resisted the urge to add a Lottie / illustration / mockup to the podcast (typography-only is right for voice), the manifesto (a manifesto is not a marketing page), and the personal portfolio (restraint is the credibility signal). This is the test the *previous* anti-slop generation failed.
3. **The two tests that reach for hand-built CSS art (Tracejam flame chart, bakery loaf) produced custom DOM — not Lottie.** The skill picked Tier-A or Tier-B from the enrichment hierarchy without asking, and the result feels designed, not pulled.
4. **The skipped-context flow worked twice (01 podcast, 06 architect).** Both pages open with an inferred-context disclosure sentence at the top of `brief.md`, which is the documented pattern. The skill states what it inferred.
5. **Type pairing held across all six.** No two tests share a font stack. Newsreader (1, 3), Geist Mono (2, 5), Inter Tight (4), Fraunces (6) each carry one page; pairing logic is theme-driven so this fell out naturally.
6. **The clipped-edge mockup (test 5) was hand-built CSS, not a video file.** The skill resisted the temptation to ship "embed a Loom" — the trace waterfall is pure CSS bars on a percentage grid.
### Friction points I hit while generating
- **The "domain → trio" table covers most cases but not all.** The bakery is in the table; the manifesto is in the table; the personal portfolio is in the table. The SaaS tracing tool is *implicitly* in the table under "platform / tool / infra". The podcast is in the table. **But:** I had to combine "SaaS marketing" + "developer tool" mentally to land on Bento Grid for Tracejam — the skill could be more explicit about *which* of the three suggested macrostructures wins for a given sub-domain. (E.g., "platform/tool" → Workbench or Bento; pick Workbench when the brief says docs/walkthrough, pick Bento when the brief says try-or-talk-to-sales.)
- **Theme picking is still by feel.** The skill has a strong rule that "the next theme can't be Specimen if the last one was Specimen" — but no rule like *"the next theme should be categorically different on at least one of: paper-band, display-style, accent-hue."* I avoided repeating themes here by deliberate intuition; a documented rule would help future runs.
- **Copy generation bent toward "Built for the modern team" twice — and I had to course-correct.** Tracejam's first draft headline was *"Trace what matters."* — a near-template; I rewrote it to *"Distributed tracing that explains itself."* which is more specific. **The skill needs example copy fixtures per macrostructure** (Tier 3 in the existing roadmap) — without them, the model bends toward LLM-distribution copy.
- **The `hero-enrichment.md` decision protocol is text-only — no concrete worked examples per domain.** I had to imagine what Tracejam's "Demo Video Clipped-Edge" looks like vs. "Mockup Split"; an in-file example for each enrichment archetype on a real page would speed this up.
- **Within-archetype variation knobs work in theory but I leaned on the same defaults.** The two pages with footer-index (Tracejam, none of the others ended up there) and footer-inline (the podcast, the bakery, the architect) all converge on the same shape. A future run on the *same* footer archetype should pick *different* knobs — but the rule lives in the cookbook, not in muscle memory.
- **Free fonts only got me so far.** The bakery wanted Tiempos Headline (paid, Klim); I substituted Newsreader. The Studio theme on Anya's portfolio wanted Tobias (paid); Fraunces is a strong understudy but not the same. The skill should explicitly call out free-vs-paid trade-offs with two-tier candidates per pairing.
### Improvement list — priority order
This is the punch list. Do these and the skill goes from "good" to "as good as a human-curated design.md gets in 2026".
#### Tier 1 — Real holes (next session)
1. **Per-archetype example copy fixtures.** For each of the 21 macrostructures, ship 23 example *opening-line copy fragments* in `references/macrostructures.md`. The model imitates them instead of bending to LLM distribution. Highest single payoff for output quality. Currently roadmap Tier 3.
2. **Sub-domain refinement for the trio table.** Split "platform / tool / infra / dashboard / developer" into two rows: *docs/walkthrough* → Workbench / Long Doc; *try-or-talk-to-sales* → Bento / Stat-Led / Workbench. Same for "personal" (one-pager Letter vs. multi-page Long Doc).
3. **A documented theme-diversification rule.** *"Across consecutive Hallmark outputs in this user's session/project, no two themes should share more than one of: paper-band, display-style, accent-hue."* Currently the rule is "don't repeat Specimen", which is tighter on one tail than it should be.
4. **Free-vs-paid font trade-off in `typography.md`.** Each tone gets two pairings: "free baseline" and "paid upgrade if the user can pay". The bakery example would say: "Free: Newsreader + Geist + Geist Mono. Paid upgrade: Tiempos Headline + Söhne + Söhne Mono."
5. **Worked examples in `hero-enrichment.md` per archetype.** A 5-line "what this looks like for X brief" under each E1E8. Right now the descriptions are abstract; concrete worked examples accelerate generation.
#### Tier 2 — Quality polish
6. **A "different knobs" check in the slop test.** Question 34: *"If I used the same archetype as a previous Hallmark output (e.g., footer-inline twice), did I pick at least one different variation knob?"* Catches the template-soup-within-an-archetype risk this exercise surfaced.
7. **More illustration recipes in `custom-craft.md`.** The bakery loaf was the only worked example. Add one for: a workflow diagram, a mascot, a small architectural diagram, a botanical accent. Each in 3060 lines. The bakery loaf I generated above had room to be sharper — the recipes should show what *good* looks like at this scale.
8. **A `references/copy.md` extension with non-LLM voice samples.** Three voices per tone (editorial / brutalist / soft / technical / luxury / playful / austere) with 5 example sentences each. Borrow from real sites (Klim, Linear, Apple, Tufte, Rauno, Frieze) — credit them, don't copy.
9. **Mobile breakpoint discipline per archetype.** I caught this on test 5 (Tracejam): the clipped-edge mockup needed a 60rem media query to collapse to stacked. The cookbook entries should say *"on viewports below X, this archetype collapses to Y"* so it's automatic.
10. **An in-skill check: did I write `aria-label` on every visual-only SVG?** I caught it manually for the bakery loaf and the trace waterfall, but a slop-test gate would make it automatic.
#### Tier 3 — Long bet
11. **Project-level memory beyond the CSS stamp.** Right now the skill reads the *latest* stamp in the project. A `.hallmark/log.json` per-project file (history of macrostructures + themes + briefs) would let the diversification rules see further back.
12. **A "study + remix" combined verb.** `hallmark study + redesign` in one — extract DNA from a screenshot, then rebuild the user's content with that DNA. Today the user has to chain `study` then `redesign`; one verb would be tighter.
13. **A real example gallery on the landing page.** These six tests should be linked from the main `site/index.html` as a "Generated by Hallmark" gallery, with one-line captions. Marketing the skill via the skill's outputs.
14. **Auto-generated Open Graph cards per page.** Each test ships its own meta description, but the OG image is missing. A small Hallmark utility that generates an OG image per page from the macrostructure stamp + headline would close the loop.
### What this means for the skill
Hallmark is *good*. The structural variety position holds — six briefs, six different pages, no template repetition. The enrichment hierarchy works — three of six pages correctly choose to ship nothing visual, and the three that do enrich pick the right tier (custom-built, not Lottie).
The remaining gap is **copy voice** and **theme-pick discipline**. The slop test catches *visual* tells well; it doesn't yet catch *prose* tells (like "Built for the modern team" headlines). And the diversification rules are tight on one axis (no Specimen fall-through) but loose on the rest.
Tier 1 of this list is the next session's work.