Best APIs for Lead Gen

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A curated API directory for building lead generation products, automations, agency services, and outbound research workflows.

Curated APIs Workflows Playbooks Categories Focus


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Browse APIs  |  Explore Workflows  |  Browse Playbooks  |  Use Case Index


The Short Version

This repo is a practical shortlist for builders who want to find prospects, enrich records, validate contact data, monitor buying signals, and turn public business data into useful lead generation systems.

It is intentionally not a giant generic API dump. Every API here should help you build something closer to revenue: a lead list, enrichment workflow, prospecting dashboard, agency offer, outbound research assistant, or niche SaaS product.

GitHub About Tags

Use these as GitHub repository topics:

lead-generation apis prospecting sales-automation b2b-sales data-enrichment email-finder web-scraping outbound-sales local-business ecommerce-leads job-signals intent-data crm-enrichment

Why This Repo Exists

Most API directories optimize for size. Lead generation builders need something different: APIs grouped by business use case, practical workflow fit, data quality risk, and monetization potential.

Find leads
Maps, directories, marketplaces, startups, jobs, properties, and public profiles.
Enrich records
Emails, phones, social links, company data, technology stacks, and qualification fields.
Spot timing
Hiring, funding, reviews, social intent, marketplace activity, and service demand.

Who This Is For

Builder What You Can Use This For
Founders Build lead gen SaaS, enrichment tools, data products, or prospecting dashboards
Agencies Create repeatable local, ecommerce, startup, contractor, and B2B lead services
Sales operators Design outbound workflows with cleaner inputs and better trigger signals
Automation specialists Connect scrapers, enrichment APIs, validators, CRMs, and outreach tools
Builders Find practical API-backed software ideas with monetization paths

What Counts As Lead Gen Here

An API belongs in this repo only if it helps with one or more of these jobs:

Job Examples
Discover prospects Businesses, sellers, creators, properties, jobs, startups, or companies worth contacting
Extract useful data Company pages, websites, directories, marketplaces, public profiles, reviews, or job posts
Enrich records Emails, phones, social links, decision makers, company data, funding, or technology usage
Validate contacts Email hygiene, duplicate removal, source confidence, or outreach readiness
Monitor signals Hiring, funding, reviews, technology changes, public demand, or social intent
Support workflows Prospect research, qualification, routing, CRM enrichment, or outbound prep

Quick Navigation

Section What You Get
apis/ Curated API profiles with use cases, strengths, weaknesses, pricing notes, and workflow fit
workflows/ Practical ways to combine APIs into lead generation systems
playbooks/ SaaS, agency, data product, and service ideas you can build around the APIs
categories/ API indexes by use case, including local, ecommerce, job signals, enrichment, and intent
templates/ Reusable templates for adding new APIs, workflows, playbooks, and categories
resources/ Curation criteria, enrichment strategy, scoring model, and compliance notes

Builder Paths

Local agency engine
Scrape maps and directories, enrich contacts, validate emails, and sell niche local lead packs.

Open workflow
B2B signal engine
Monitor hiring, funding, reviews, and public intent to prioritize accounts with a timely reason to buy.

Open workflow
Enrichment engine
Turn company domains into validated contacts, company context, fit scores, and CRM-ready records.

Open workflow
API Best For Category
Google Maps Scraper Local business discovery by niche and location Local business lead gen
Google Maps Email Extractor Turning map listings into outreach-ready local leads Website/company scraping
B2B Leads Finder Apollo-style B2B lead exports with emails and phones Lead discovery
Smart Email Finder and Verifier Finding and validating professional emails from name plus domain Email finding
AI Contact Details Scraper Extracting emails, phones, and social links from company websites Contact enrichment
Clearbit Combined Person and company enrichment through Tomba/Clearbit-style data Company data
Hunter.io Email search and profile enrichment Email finding
BuiltWith Bulk URLs Technology-based prospecting and segmentation Company data
Advanced LinkedIn Job Search API Hiring signal prospecting Job signal lead gen
Y Combinator Scraper Startup prospecting by batch, industry, region, hiring, and founders Company data
Crunchbase Companies Scraper Funded company research and market mapping Company data
Amazon Seller Data Extractor Ecommerce seller research Ecommerce lead gen
Reddit Searcher Pain-point and intent research from public discussions Intent / trigger-based prospecting
Tweet Scraper V2 Social signal monitoring and creator/company research Social/profile enrichment
Zillow Contact API FSBO and real estate investor lead workflows Real estate lead gen

See the full curated list in apis/.

Workflow Goal Best For
Local business lead machine Scrape local businesses, enrich contacts, validate, and qualify Local agencies
Ecommerce seller prospecting engine Find marketplace sellers and prepare outreach lists Ecommerce agencies
Hiring signal outbound workflow Use job postings as buying signals Recruiters and B2B services
Technology stack prospecting workflow Segment prospects by website technologies SaaS and migration offers
Startup founder prospecting workflow Build founder and startup account lists Startup-focused sellers
Review-triggered sales workflow Turn public review pain into account research Reputation and CX offers
Real estate investor lead workflow Find and qualify FSBO or property leads Investors and agents
Intent research to outreach workflow Monitor public discussions for pain and demand Social selling
Directory mining workflow Convert niche directories into clean lists Data services
Waterfall enrichment workflow Improve lead completeness across multiple APIs RevOps and enrichment tools
Playbook Customer Monetization Angle
Local lead scraper for agencies Local agencies SaaS, lead packs, white-label exports
Contractor lead intelligence dashboard Contractor-focused agencies Monthly dashboard or market reports
Ecommerce brand prospecting tool Ecommerce agencies and SaaS teams Subscription or pay-per-export
Recruiter lead sourcing assistant Recruiters and staffing firms Hiring-trigger alerts
Real estate investor lead finder Investors and wholesalers Market-based lead subscriptions
B2B outbound research assistant B2B sales teams Usage-based enrichment
Niche directory mining service Agencies and list buyers Custom list building
Signal-based outreach assistant SaaS and consulting teams Signal monitoring subscription
Startup account intelligence tool Startup-focused sellers Account intelligence SaaS
Review monitoring lead engine Reputation and CX teams Competitor complaint reports

Browse By Use Case

Repository Structure

README.md
apis/        Curated API profiles
workflows/   Practical multi-step lead generation workflows
playbooks/   Product, SaaS, and agency offer ideas
categories/  API indexes by lead generation use case
templates/   Reusable templates for adding APIs, workflows, and playbooks
resources/   Supporting strategy docs

Star History

Curation Notes

Many links in the source repo contained affiliate tracking, usually the Apify fpr=p2hrc6 parameter. Those links were preserved where they already existed. Pricing notes are included only when they appeared clearly in the source material; otherwise profiles use "not specified in source."

Use these APIs responsibly. Follow each provider's terms, applicable platform rules, privacy law, and email/phone outreach requirements. This repo is about building useful prospecting systems, not spam.

Add To This Repo

The bar is intentionally high: fewer useful APIs beat a noisy list every time.

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