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Youssef a0a02cae7f Study · drop the refuse-competitor-pages clause

Remove the "refuses competitor pages" policy from the study verb.
Touches the verb summary in README and SKILL.md, both refusal tables
in study.md, the URL refuse list, the schema's refusal enum, the
emission-attestation parenthetical, and the worked examples plus the
test fixtures.

Paid-template refusal and the signature-work soft-refusal stay —
those carry real copyright weight.

2026-05-20 14:40:52 +01:00

4.2 KiB

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Hallmark

A design skill for Claude Code, Cursor, and Codex that refuses to look AI-generated.

Live demo → · twenty-two themes · four verbs · press T to cycle.

Made by Together AI.

Hallmark picks a macrostructure for the brief, dresses it in one of twenty-two themes, runs sixty-five slop-test gates plus a pre-emit self-critique, and refuses the on-distribution defaults every LLM was trained into. Two pages by Hallmark for two different briefs feel like different sites, not colour-swaps of the same template.

Four verbs

Verb	What it does
(default)	Build new UI. Picks a macrostructure, applies the rule-set, runs the slop test before handing back.
`hallmark audit <target>`	Score existing code against the anti-patterns. Punch list, no edits.
`hallmark redesign <target>`	Throw out the structure, keep copy + IA + brand, rebuild with a different fingerprint.
`hallmark study <screenshot \| URL>`	Extract the DNA from a design you admire — macrostructure, type-pairing, colour anchor. Refuses pixel-clones and paid templates. Optionally emits a portable `design.md` for handoff to other AI tools.

Different briefs, different shapes

Each generated by exercising the skill on a different brief. The skill picks differently every time — no two share a macrostructure or theme.


Tally _{SaaS · modern-minimal}	Wayfare _{Travel · atmospheric}	Slow Pour _{Coffee subscription}	BananaStudio _{Studio · playful}

Anya Reis _{Personal site}	NAJM _{Fashion brand}	Søroe _{Ceramics studio}	Hyperlane _{Dev infrastructure}

Each page is self-contained HTML + CSS, stamped with its macrostructure in the CSS comment. Browse the full set at usehallmark.com or under site/_tests/.

Install

npx skills add nutlope/hallmark

Re-run any time to update. Or copy SKILL.md + references/ into:

Claude Code — ~/.claude/skills/hallmark/
Cursor — .cursor/rules/hallmark.mdc (body of SKILL.md, no frontmatter)
Codex — ~/.codex/skills/hallmark/ (personal) or .codex/skills/hallmark/ (project-scoped)

The rule-set lives in SKILL.md and references/. Worked examples in docs/recipes.md and docs/study-examples.md.

Licence

MIT. Use it, fork it, ship it.