Before beginning, understand what inputs are available (brainstorming results, market research, competitive analysis, initial ideas) and gather project context.
- id:executive-summary
title:Executive Summary
instruction:|
Create a concise overview that captures the essence of the project. Include:
- Product concept in 1-2 sentences
- Primary problem being solved
- Target market identification
- Key value proposition
template:"{{executive_summary_content}}"
- id:problem-statement
title:Problem Statement
instruction:|
Articulate the problem with clarity and evidence. Address:
- Current state and pain points
- Impact of the problem (quantify if possible)
- Why existing solutions fall short
- Urgency and importance of solving this now
template:"{{detailed_problem_description}}"
- id:proposed-solution
title:Proposed Solution
instruction:|
Describe the solution approach at a high level. Include:
- Core concept and approach
- Key differentiators from existing solutions
- Why this solution will succeed where others haven't
- High-level vision for the product
template:"{{solution_description}}"
- id:target-users
title:Target Users
instruction:|
Define and characterize the intended users with specificity. For each user segment include:
- Demographic/firmographic profile
- Current behaviors and workflows
- Specific needs and pain points
- Goals they're trying to achieve
sections:
- id:primary-segment
title:"Primary User Segment: {{segment_name}}"
template:"{{primary_user_description}}"
- id:secondary-segment
title:"Secondary User Segment: {{segment_name}}"
condition:Has secondary user segment
template:"{{secondary_user_description}}"
- id:goals-metrics
title:Goals & Success Metrics
instruction:Establish clear objectives and how to measure success. Make goals SMART (Specific, Measurable, Achievable, Relevant, Time-bound)
sections:
- id:business-objectives
title:Business Objectives
type:bullet-list
template:"- {{objective_with_metric}}"
- id:user-success-metrics
title:User Success Metrics
type:bullet-list
template:"- {{user_metric}}"
- id:kpis
title:Key Performance Indicators (KPIs)
type:bullet-list
template:"- {{kpi}}: {{definition_and_target}}"
- id:mvp-scope
title:MVP Scope
instruction:Define the minimum viable product clearly. Be specific about what's in and what's out. Help user distinguish must-haves from nice-to-haves.
This Project Brief provides the full context for {{project_name}}. Please start in 'PRD Generation Mode', review the brief thoroughly to work with the user to create the PRD section by section as the template indicates, asking for any necessary clarification or suggesting improvements.
